Business Development Executive

Sonarys; Chennai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Sonarys in Chennai is seeking a sales leader to drive territory growth in the liquor/beverage sector. The role focuses on creating annual and quarterly sales plans, analyzing market trends, and ensuring strong product availability.

You will collaborate with supply chain, marketing, and senior management to achieve budgeted sales and execute promotions. The ideal candidate brings proven sales leadership, excellent negotiation and communication skills, and the ability to travel within the

Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• Excellent communication and negotiation skills.
• Ability to travel within the designated area.
• Knowledge of the wine industry.

Responsibilities

• Proven experience in sales and leadership, preferably in the liquor or beverage industry with strong knowledge of the liquor market, industry trends, and competitors.
• Create and manage annual and quarterly sales plans, budgets, and forecasts.
• Regularly analyze sales data, market trends, and performance metrics to make informed decisions.
• Collaborate with supply chain and logistics teams to ensure adequate product availability and manage inventory levels effectively.
• Deliver budgeted sales for the territory within spend perimeters.
• Effectively negotiate activations and consumer events and promotions and On-Premises displays to increase sales and visibility.
• Provide bespoke opportunities/proposals to drive new opportunities on-premises.
• Possess in-depth knowledge of the company's liquor products
• Work closely with the marketing department to plan and execute promotional activities and marketing campaigns
• Prepare and present reports to senior management regarding sales achievements and market insights.

Skills

Sales leadership

Negotiation

Communication

Time management

Team collaboration

Education

Bachelor's degree in Business/Marketing

Tools

CRM software

Microsoft Office

Job description

Responsibilities:

• Proven experience in sales and leadership, preferably in the liquor or beverage industry with strong knowledge of the liquor market, industry trends, and competitors
• Create and manage annual and quarterly sales plans, budgets, and forecasts. (primary & secondary)
• Regularly analyze sales data, market trends, and performance metrics to make informed decisions
• Collaborate with supply chain and logistics teams to ensure adequate product availability and manage inventory levels effectively and product availability at various points of sale
• Deliver budgeted sales for the territory within spend perimeters.
• Effectively negotiate activations and consumer events and promotions and On-Premises displays to increase sales and visibility
• Provide bespoke opportunities/proposals to drive new opportunities on-premises.
• Possess in-depth knowledge of the company's liquor products
• Work closely with the marketing department to plan and execute promotional activities and marketing campaigns
• Prepare and present reports to senior management regarding sales achievements and market insights.

Requirements

• Bachelor's degree in Business, Marketing, or a related field
• Ability to travel within the designated area
• Excellent communication and negotiation skills
• Knowledge of the wine industry
• Strong organizational and time management skills
• Ability to work in a team and independently

Proficiency in Microsoft Office and CRM software