Brand Strategist

Noustek Labs; Pune District; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

Noustek Labs in Pune, India, is seeking a Brand Strategist to lead brand positioning, narrative development, and strategic workstreams across multiple client engagements. You will translate strategy into practical deliverables, collaborate with design and content teams, and guide workshops with clients and stakeholders to inform positioning.

The role emphasizes ownership, cross-functional collaboration, and a strong eye for how branding supports sales and product goals.

Qualifications

• 5+ years of experience in brand strategy, marketing, consulting, or growth.
• Strong communication, presentation and storytelling skills.
• Experience working directly with clients and managing multiple stakeholders.
• Ownership mindset and ability to bring structure to ambiguity.

Responsibilities

• Lead brand positioning and narrative development for clients, distilling a business into a clear point of view, voice, and story.
• Translate strategy into practical deliverables: brand guidelines, messaging frameworks, campaign briefs, website/collateral direction.
• Partner with design and content teams to ensure execution stays true to strategy.
• Run discovery with clients and stakeholders through workshops, interviews, and market scans.
• Manage multiple client engagements at different stages (discovery, strategy, rollout).
• Present strategic recommendations directly to founders and leadership teams.
• Ensure GTM alignment so brand strategy supports sales, product, and marketing goals.
• Help onboard new clients and build foundations for long-term partnerships.
• Mentor and guide team members, providing feedback on strategy and presentations.

Skills

Brand strategy

Client management

Storytelling

Cross-functional teamwork

AI tools

Tools

Claude

ChatGPT

Job description

Role: Brand Strategist

Location: Pune, India

Type: Full-time (Work from office)

What You'll Do

• Lead brand positioning and narrative development for clients distilling a business into a clear point of view, voice, and story
• Translate strategy into practical deliverables: brand guidelines, messaging frameworks, campaign briefs, website/collateral direction
• Partner with design and content teams (internal or external vendors) to ensure execution stays true to strategy
• Run discovery with clients/stakeholders workshops, interviews, competitive and market scans to inform positioning
• Manage multiple client engagements simultaneously, each at a different stage (discovery, strategy, rollout)
• Present strategic recommendations directly to founders and leadership teams
• Keep an eye on GTM alignment making sure brand strategy actually supports sales, product, and marketing goals, not just looks good in a deck
• Help onboard new clients and build strong foundations for long‑term partnerships.
• Mentor and guide team members. Provide feedback on strategy, ideas, presentations and execution

What We're Looking For:

• 5+ years of experience in brand strategy, marketing, client strategy, consulting, business development or growth.
• Strong communication, presentation and storytelling skills.
• Experience working directly with clients and managing multiple stakeholders.
• A strong understanding of branding, marketing, content and digital platforms.
• Experience contributing to pitches, proposals or new business conversations is a plus.
• Ability to work closely with creative and cross‑functional teams.
• Fluent with AI tools (Claude, ChatGPT, etc.) as part of the day‑to‑day workflow
• A natural sense of ownershipyou don't wait to be told what needs to happen next.
• The ability to bring structure to ambiguity and turn ideas into action.