Brand Strategist

Thinksprout Ventures LLP; Maharashtra; On-site; INR 390,600 - 1,004,400; Full time

Job summary

Thinksprout Ventures LLP in Maharashtra is looking for a creative Brand Strategist & Content Planner to enhance brand perception and develop digital communication strategies. The role involves collaborating with designers and marketers to ensure consistent storytelling and brand tone across platforms.

The ideal candidate will have strong skills in branding, project management, and digital content trends, with a salary range of ₹35,000 – ₹90,000/month based on experience and performance.

Qualifications

• Strong understanding of branding and digital communication.
• Excellent written and spoken English required.
• Understanding of social media and digital content trends.
• Creative problem-solving mindset necessary.

Responsibilities

• Develop brand positioning and communication direction.
• Create monthly content plans and communication strategies.
• Assist in website and brand communication.
• Coordinate with design and marketing teams.

Skills

Branding and digital communication

Written and spoken English

Social media and digital content trends

Research and strategic thinking

Audience psychology and modern branding

Project management

Creative problem-solving

Tools

Notion

Google Workspace

Canva / Figma

Social media management tools

Job description

About Thinksprout Infotech

Thinksprout Infotech is a modern technology and digital solutions company working with businesses across India, UAE, UK, and USA.

We specialize in:

• Branding & Digital Experiences
• Website & E-commerce Development
• UI/UX Design
• Custom Software & CRM Systems
• Digital Growth Solutions

Our focus is on helping brands and businesses build strong digital presence, modern communication systems, and scalable growth strategies.

Position Overview

We are looking for a creative and strategic Brand Strategist & Content Planner who understands modern branding, communication psychology, and digital storytelling.

The ideal candidate should be capable of building brand direction, planning content strategies, improving brand perception, and creating communication systems that align with business goals.

You will work closely with designers, marketers, developers, and leadership teams to shape how brands communicate and position themselves digitally.

Key Responsibilities

Brand Strategy & Positioning

• Develop brand positioning and communication direction
• Understand target audiences and market behavior
• Conduct competitor and industry research
• Help businesses define unique brand identity and perception

Content Planning & Strategy

• Create monthly content plans and communication strategies
• Develop campaign concepts and social media directions
• Plan brand messaging across digital platforms
• Ensure consistency in brand tone and storytelling

Communication & Messaging

• Assist in website and brand communication
• Develop taglines, messaging frameworks, and brand narratives
• Support ad and campaign communication planning
• Maintain modern and premium communication standards

Creative Collaboration

• Coordinate with design and marketing teams
• Contribute to campaign ideation and creative concepts
• Ensure communication aligns with visual branding
• Support growth and branding initiatives strategically

Required Skills & Qualifications

• Strong understanding of branding and digital communication
• Excellent written and spoken English
• Understanding of social media and digital content trends
• Research and strategic thinking abilities
• Strong understanding of audience psychology and modern branding
• Ability to manage multiple projects and timelines
• Creative problem-solving mindset

Preferred Qualities

We are looking for someone who:

• Thinks strategically beyond visuals
• Understands modern premium brand aesthetics
• Is proactive, organized, and detail-oriented
• Has strong storytelling and communication skills
• Understands digital culture and content behavior
• Is growth-focused and creatively driven

Preferred Tools & Platforms

• Notion
• Google Workspace
• Canva / Figma (basic understanding preferred)
• Social media management tools
• AI content and research tools (preferred)

Work Environment

• Opportunity to work on international projects
• Exposure to modern brands and digital businesses
• Creative and collaborative company culture
• Fast-growing digital ecosystem
• High ownership and growth opportunities

Compensation

₹35,000 – ₹90,000/month(Depending on strategic thinking, communication quality, and experience)

Performance incentives may also be provided based on campaign contributions and brand growth impact.