Branch Store Manager

Way2testing

Purnia

On-site

INR 600,000 - 800,000

Full time

14 days+
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Job summary

Tent Studio seeks a Branch Store Manager to oversee all aspects of branch operations, drive performance, and ensure customer satisfaction while maintaining profitability. The role requires leadership, strategic planning, and flawless execution across sales, inventory, marketing, and customer relations.

You will lead opening to closing operations, manage staff and safety protocols, implement sales strategies, monitor KPIs, and coordinate with logistics to ensure timely stock replenishment and

Qualifications

  • Oversee daily operations, ensuring adherence to operating hours, security protocols, and housekeeping standards.
  • Manage store key handling and ensure proper access control for safety and accountability.
  • Monitor and drive branch profitability, maintaining EBITDA targets through effective cost management and operational efficiency.

Responsibilities

  • Develop and execute sales strategies to achieve and exceed branch sales targets, in consultation with the Cluster Manager.
  • Regularly review and analyse sales performance metrics such as Foot Fall, Conversion Rate, AVPT, AUPT, ASP.
  • Conduct competitor analysis to understand market trends and refine sales strategies accordingly.
  • Plan and forecast sales targets based on historical data and market opportunities.
  • Conduct field visits to monitor sales execution and gather insights for improvement.
  • Strengthen customer relationships by focusing on top clients and ensuring high satisfaction levels.
  • Oversee Business Development Executives (BDEs) and Team Leader activities, including route planning, sales targets, and key account management for large customers.
  • Implement and enhance the "Voice of Customer" (VOC) program to gather and act on customer feedback effectively.
  • Ensure optimal stock levels are maintained, adhering to Minimum Stock Levels (MSL) guidelines and preventing stock-outs or overstocking.
  • Coordinate NPA (Non-Performing Assets) management with the Cluster Manager to optimize inventory turnover.
  • Conduct daily inventory audits to maintain stock accuracy and operational efficiency.
  • Forecast product demand and ensure timely replenishment of stock to meet customer needs.
  • Plan and execute branch-specific marketing strategies, including TTL and digital campaigns, with Cluster Manager approval.
  • Identify and collaborate on opportunities for new product development (NPD).
  • Lead and motivate branch staff by providing regular product and sales training, facilitating career progression, and managing performance.
  • Take proactive measures to address employee and customer concerns, ensuring a harmonious branch environment.
  • Plan and oversee leave and attendance management for all branch employees.
  • Implement employee engagement strategies to ensure a positive and productive work environment.
  • Ensure full compliance with local government regulations and company policies.
  • Oversee branch accounting and cash management, ensuring adherence to company SOPs.
  • Prepare and present branch performance reports, including MIS, during review meetings.
  • Manage logistics and supply chain operations to ensure timely stock replenishment and smooth functioning of branch operations.
  • Coordinate with vendors and the central warehouse for efficient delivery schedules.

Job description

Job Summary: The Branch Store Managerat Tent Studio is responsible for overseeing all aspects of branch store operations, ensuring optimal store performance, and driving customer satisfaction while maintaining profitability. This role requires effective leadership, strategic planning, and seamless execution across various operational areas, including sales, inventory, marketing, employee management, and customer relations.

1 Branch Operations Management :-
  1. Oversee daily operations, ensuring adherence to operational hours, security protocols, and housekeeping standards.
  2. Manage store key handling and ensure proper access control for safety and accountability.
  3. Monitor and drive branch profitability, maintaining EBITDA targets through effective cost management and operational efficiency.
2 Sales Strategy & Planning :-
  1. Develop and execute sales strategies to achieve and exceed branch sales targets, in consultation with the Cluster Manager.
  2. Regularly review and analyse sales performance metrics such as:
  3. Foot Fall
  4. Conversion Rate
  5. Average Value Per Transaction (AVPT)
  6. Average Units Per Transaction (AUPT)
  7. Average Selling Price (ASP)
  8. Conduct competitor analysis to understand market trends and refine sales strategies accordingly.
  9. Plan and forecast sales targets based on historical data and market opportunities.
  10. Conduct field visits to monitor sales execution and gather insights for improvement
3 Customer Relationship Management (CRM):-
  1. Strengthen customer relationships by focusing on top clients and ensuring high satisfaction levels.
  2. Oversee Business Development Executives (BDEs) and Team Leader activities, including route planning, sales targets, and key account management for large customers.
  3. Implement and enhance the "Voice of Customer" (VOC) program to gather and act on customer feedback effectively.
4 Inventory & Stock Management:-
  1. Ensure optimal stock levels are maintained, adhering to Minimum Stock Levels (MSL) guidelines and preventing stock-outs or overstocking.
  2. Coordinate NPA (Non-Performing Assets) management with the Cluster Manager to optimize inventory turnover.
  3. Conduct daily inventory audits to maintain stock accuracy and operational efficiency.
  4. Forecast product demand and ensure timely replenishment of stock to meet customer needs.
5 Marketing & Branding:-
  1. Plan and execute branch-specific marketing strategies, including TTL and digital campaigns, with Cluster Manager approval.
  2. Identify and collaborate on opportunities for new product development (NPD).
6 Employee Management & Development:-
  1. Lead and motivate branch staff by providing regular product and sales training, facilitating career progression, and managing performance.
  2. Take proactive measures to address employee and customer concerns, ensuring a harmonious branch environment.
  3. Plan and oversee leave and attendance management for all branch employees.
  4. Implement employee engagement strategies to ensure a positive and productive work environment.
7 Compliance & Reporting:-
  1. Ensure full compliance with local government regulations and company policies.
  2. Oversee branch accounting and cash management, ensuring adherence to company SOPs.
  3. Prepare and present branch performance reports, including MIS, during review meetings.
8 Logistics & Supply Chain Management:-
  1. Manage logistics and supply chain operations to ensure timely stock replenishment and smooth functioning of branch operations.
  2. Coordinate with vendors and the central warehouse for efficient delivery schedules.
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