BD (Influencer Marketing)

BrandCrest Holdings Private Limited; Bengaluru Urban; On-site; INR 900,000 - 1,500,000; Full time

Benefits offered by this job

ESOPs

Mentorship from industry leaders

Company Retreats & Team Building

Job summary

BrandCrest Holdings Private Limited in Bengaluru is seeking a result-driven Business Development Manager (IM) to drive revenue for AdCrest's influencer and creator-led marketing solutions. You will build a strong client pipeline through LinkedIn outreach, email campaigns, and targeted outreach, while managing the full sales lifecycle from lead qualification to closure.

The role requires 2–3 years in digital marketing sales or agency environments and a degree in Marketing, Business, or

Qualifications

• Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field
• 2–3 years of experience in sales with a strong focus on digital marketing solutions
• Experience with agencies or Influencer Marketing firms is an added advantage

Responsibilities

• Identify and target potential clients for influencer and creator-led marketing solutions
• Build a strong pipeline through LinkedIn outreach, email campaigns, and industry targeting
• Develop prospecting strategies within defined market segments and category verticals
• Consultative influencer marketing selling with customized solutions across Discovery, Vetting, Collaborations, UGC, and campaigns
• Own end-to-end sales process from lead qualification to closure
• Stay current with influencer marketing trends and provide data-driven recommendations

Skills

Influencer marketing sales

Business development

LinkedIn outreach

CRM

Education

Bachelor's / Master's in Marketing / Business / Communications

Tools

CRM

Job description

Bangalore South, India | Posted on 06/09/2026

Empowering Your Business to Grow, Scale, and Lead

At BrandCrest Holdings, we fuel your journey from inception to impact — combining strategy, speed, and smart technology to unlock business growth.

Our verticals, AdCrest for marketing and brand activations, and FinCrest for finance, compliance, and funding, are designed to deliver impact.

Backed by tech-enabled platforms, we simplify operations and unlock growth potential. We work with you, not just for you—offering solutions that are aligned with your goals, ready to adapt, and built for long-term success.

Job Description

Are you a digital sales professional who can walk into a boardroom, understand a brand's growth challenges, and walk out with a signed brief?

AdCrest is looking for a Business Development Manager (IM) to drive revenue for our creative and digital vertical.

ABOUT BRANDCREST HOLDINGS

BrandCrest Holdings is a diversified business group building agile, high-impact brands across India's evolving business landscape through two verticals:

• → AdCrest: An ATL-led Integrated Advertising Agency that plans and executes large-scale campaigns across Outdoor, Transit, Cinema, Radio, Retail, and Digital OOH media. When campaigns demand it, AdCrest integrates BajuGali (BTL & on-ground) and TrendLabs (Creative & Digital) under a single campaign ownership model.
• → FinCrest: Financial advisory, tax consulting, virtual CFO & compliance solutions for startups and enterprises.

ROLE DETAILS

• Type: Full-Time
• Experience: 3 to 4 years in influencer marketing sales or business development
• Education: Bachelor's / Master's in Marketing, Business, Communications, or a related field

WHAT YOU'LL OWN

Identify and target potential clients (brands, D2Ccompanies, agencies) looking for influencer and creator-led marketingsolutions.

Build a strong pipeline through LinkedIn outreach, emailcampaigns, and industry-specific targeting. Develop and execute prospecting strategies within definedmarket segments and category verticals

ü Consultative Influencer Marketing Selling: Understand clients' business goals, brand positioning, andtarget audience to identify the right influencer marketing approach. Offer customized solutions across Influencer Discovery& Vetting, Content Collaborations, Brand Ambassadorships, UGC(User-Generated Content), Affiliate & Performance-based InfluencerCampaigns, and Platform-specific Creator Strategies (Instagram, YouTube,LinkedIn, etc.). Provide strategic recommendations backed by influencertrends, creator economy insights, engagement analytics, and market data

ü Relationship Building: Build and maintain long-term client relationships throughcontinuous engagement. Serve as a trusted influencer marketing advisor, conductingperiodic campaign performance reviews and proposing upsell opportunities(larger creator rosters, always-on ambassador programs, multi-platformexpansion). Ensure high client satisfaction through proactivecommunication and timely issue resolution.

ü End-to-End Sales Process Management: Own the full sales lifecycle from lead qualification, needsassessment, and proposal development to pitch, negotiation, and closure. Coordinate with internal creator/content teams to createdata-driven proposals, influencer mapping decks, and performance projections. Maintain accurate documentation of all sales activities inthe CRM

Staycurrent with influencer marketing trends, creator economy shifts, platformalgorithm updates, and emerging content formats. Trackrising creators, niche communities, and category-relevant influencers toproactively pitch fresh opportunities to clients. Analyzecompetitive strategies and emerging influencer marketing tools/platforms toprovide clients with forward-focused insights

Work closely with the influencer/creator management,content, and account management teams to build holistic influencer marketingstrategies. Ensure campaigns align with client goals, whether brandawareness, community building, lead generation, or performance-driven KPIs(reach, engagement, conversions, sales)

Consistently achieve and exceed individual and team sales targets. Take full ownership of revenue generation and contribute to the company’s business growth.

Requirements

SPECIFICATIONS

Qualification: Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field

Experience: 2-3 years of experience in sales with a strong focus on digital marketing solutions.

Experience with agencies or Influencer Marketing firms is an added advantage.

WHAT MAKES YOU THE RIGHT FIT

• Basic knowledge of ATL and BTL advertising services
• Ability to work independentlyand as part of a team
• Strong customer service mindset

WHAT WE OFFER

• ESOPs
• ?? Mentorship from industry leaders
• Company Retreats & Team Building Events