Key Roles & Responsibilities
1. Business Development
- Identify and develop new business opportunities in corporate, industrial, pharmaceutical, hospital and educational sectors.
- Generate leads through market visits, references, networking and other sales channels.
- Develop relationships with consultants, contractors, builders, project managers and purchase departments.
- Identify upcoming CCTV, ELV, Fire Alarm, Networking and Security projects.
- Expand the company's customer base and market presence.
2. Sales & Revenue Generation
- Achieve assigned monthly, quarterly and annual sales targets.
- Handle customer enquiries and convert opportunities into confirmed orders.
- Promote company products and solutions, including CCTV, Access Control, Fire Alarm, Networking, BMS and other ELV solutions.
- Prepare sales proposals and commercial quotations in coordination with the estimation team.
- Negotiate pricing and commercial terms within approved company limits.
- Ensure profitable business generation.
3. Customer Relationship Management
- Maintain regular communication with existing and potential customers.
- Follow up on submitted quotations, proposals and pending orders.
- Understand customer requirements and recommend suitable solutions.
- Conduct customer meetings and product presentations.
- Maintain long-term business relationships and generate repeat orders.
4. Team Coordination
- Coordinate with estimation, pre-sales, purchase, technical and project execution teams.
- Ensure timely submission of quotations and proposals.
- Coordinate with vendors for product availability and special pricing when required.
- Follow up with the project team to ensure smooth order execution.
- Support and guide junior sales executives in their daily activities.
5. Sales Reporting & Monitoring
- Submit daily sales activity reports.
- Maintain lead, enquiry and quotation tracking records.
- Prepare weekly sales pipeline reports.
- Monitor quotation conversion ratios and order closures.
- Track monthly sales achievements against assigned targets.
- Report important customer developments and business opportunities to management.
6. Payment Follow-up
- Coordinate with customers for outstanding payment collections.
- Follow up on payment commitments and overdue invoices.
- Coordinate with the accounts team for payment status updates.
Required Skills & Qualifications
- Graduate in any discipline; MBA in Sales/Marketing preferred.
- 36 years of experience in B2B sales.
- Experience in CCTV, ELV, Security Systems, Networking or IT Infrastructure preferred.
- Good communication, negotiation and presentation skills.
- Strong customer relationship and business development capabilities.
- Working knowledge of MS Excel, Word and email communication.
- Ability to achieve targets and manage multiple customer accounts.