Assistant Marketing Manager

SARVIKA TECHNOLOGIES PRIVATE LIMITED; Jaipur; On-site; INR 900,000 - 1,300,000; Full time

Job summary

SARVIKA TECHNOLOGIES PRIVATE LIMITED is seeking an Assistant Marketing Manager (Growth Operations) to shape brand authority and enterprise demand for IT services and digital transformation. You will drive integrated marketing across SEO, ABM, email, content, and social channels while collaborating with sales and pre-sales to optimize pipeline quality.

You will own messaging for enterprise offerings and design industry-focused campaigns across EdTech, FinTech, eCommerce, logistics, and

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related discipline.
• 3–6 years of B2B marketing experience in enterprise IT/services or technology consulting.
• Strong understanding of enterprise marketing, long sales cycles, and multi-decision-maker journeys.
• Proven experience in demand generation, branding, and integrated digital marketing strategies.
• Hands‑on experience with CRM systems, marketing automation platforms, and analytics tools.
• Excellent executive communication, presentation, and stakeholder management skills.
• Ability to manage multiple strategic initiatives in a fast‑paced, deadline‑driven environment.

Responsibilities

• Define and execute integrated, enterprise-grade marketing strategies aligned with growth and revenue objectives.
• Lead demand generation and pipeline acceleration with sales and pre-sales teams.
• Plan, govern, and optimize digital campaigns across SEO, SEM, ABM, social, email, content syndication, and thought leadership.
• Own brand strategy, positioning, and messaging for enterprise IT services and digital transformation offerings.
• Design and manage industry-focused campaigns for EdTech, FinTech, eCommerce & Retail, Logistics, and HealthTech.
• Lead content and communication strategy to articulate enterprise value propositions such as scalability, security, compliance, ROI.
• Drive marketing for offerings including Application Development, Cloud, AI/ML, and eCommerce platforms.
• Strengthen brand presence via case studies, whitepapers, solution briefs, testimonials.
• Establish dashboards and reporting to measure campaign effectiveness and ROI.
• Manage marketing budgets, vendor relationships, and agency partnerships with governance and efficiency.
• Coordinate with leadership, sales, delivery, and external partners for timely campaign execution.

Skills

B2B marketing

Demand generation

Branding

CRM systems

Marketing automation

Analytics tools

Executive communication

Stakeholder management

Multi-initiative management

Education

Bachelor's degree in Marketing/Business Admin

Tools

Salesforce

HubSpot

Marketo

Google Analytics

Job description

(Growth Operations) – Enterprise IT & Software Services

Job Summary :

We are seeking a results-driven Assistant Marketing Manager (Growth Operations) with strong experience in marketing enterprise IT and software services. This role is responsible for shaping brand authority, driving enterprise demand generation, and executing integrated marketing strategies across IT services, digital transformation, and technology solutions. The ideal candidate understands complex B2B buying cycles, multi-stakeholder decision environments, and enterprise-scale marketing execution.

Key Responsibilities :

• Define and execute integrated, enterprise-grade marketing strategies aligned with organizational growth and revenue objectives.
• Lead demand generation and pipeline acceleration initiatives, driving high-quality marketing-qualified leads (MQLs) in close collaboration with sales and pre-sales teams.
• Plan, govern, and optimize digital marketing campaigns across SEO, SEM, ABM (Account-Based Marketing), social media, email marketing, content syndication, and thought leadership platforms.
• Own brand strategy, positioning, and messaging for enterprise IT services and digital transformation offerings, ensuring consistency across all customer touchpoints.
• Design and manage industry-focused marketing campaigns for enterprise segments, including EdTech, FinTech, eCommerce & Retail, Logistics & Warehousing, and HealthTech.
• Lead content and communication strategy to articulate enterprise value propositions such as scalability, security, compliance, resilience, flexibility, and long-term ROI.
• Drive technical, solution, and product marketing for enterprise offerings including Application Development and Modernization, Mobile & Web Applications, Cloud & Infrastructure Services, Artificial Intelligence (AI/ML), and eCommerce platforms.
• Strengthen brand presence by positioning the organization as a trusted enterprise engineering and digital transformation partner through case studies, whitepapers, solution briefs, success stories, and testimonials.
• Establish performance metrics, dashboards, and reporting frameworks to measure campaign effectiveness, pipeline contribution, and return on investment (ROI).
• Manage marketing budgets, vendor relationships, and agency partnerships with a focus on governance, efficiency, and scalability.
• Coordinate with internal stakeholders, including leadership, sales, delivery, and external partners to ensure timely and effective campaign execution.
• Stay updated on enterprise technology trends, competitive landscapes, buyer behavior, and emerging marketing technologies.

Required Skills & Qualifications :

• Bachelor’s degree in Marketing, Business Administration, or a related discipline.
• 3–6 years of B2B marketing experience, preferably in enterprise IT services, software services, digital transformation, or technology consulting environments.
• Strong understanding of enterprise marketing, long sales cycles, and multi-decision-maker journeys.
• Proven experience in demand generation, branding, and integrated digital marketing strategies.
• Hands‑on experience with CRM systems, marketing automation platforms, and analytics tools.
• Excellent executive communication, presentation, and stakeholder management skills.
• Ability to manage multiple strategic initiatives in a fast‑paced, deadline‑driven environment.

Preferred Skills

• Experience in enterprise SaaS, IT services, or software product marketing.
• Exposure to Account-Based Marketing (ABM) and enterprise pipeline acceleration programs.
• Strong expertise in content strategy, branding, and thought leadership development.
• Familiarity with platforms such as Salesforce, HubSpot, Marketo, Google Analytics, or similar enterprise marketing tools.