Assistant Manager Business Development

The Popcorn Media - Influencer Marketing Platform; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

The Popcorn Media is a tech-enabled influencer and digital marketing platform based in Gurgaon, with a Mumbai focus to expand its Western India footprint. This full-time role assists in driving revenue growth by identifying and qualifying new business opportunities, and by building and nurturing relationships with brands, agencies, and enterprise clients.

The Senior Business Development Manager will lead client pitches, develop proposals, negotiate contracts, and manage the end-to-end sales

Qualifications

• Minimum 2 years in business development or sales within influencer marketing.
• Strong lead generation, prospecting, pipeline management, and closing high-value deals with brands/agencies.
• Ability to build and maintain strategic client relationships, conduct persuasive presentations, and negotiate terms.

Responsibilities

• Drive revenue growth and expand strategic partnerships for The Popcorn Media.
• Identify and qualify new business opportunities; build relationships with brands, agencies, and enterprise clients.
• Lead client pitches, develop proposals, and negotiate contracts; manage end-to-end sales cycle from prospecting to close.

Skills

Lead generation

Prospecting

Pipeline management

Closing high-value deals

Negotiation

Client relationship building

Influencer marketing knowledge

Communication

Self-management

Regional experience

Analytical thinking

Meme marketing

Education

Bachelor's degree in Business/Marketing/Communications

MBA is advantageous

Job description

Company Description Popcorn Media is a tech-enabled influencer and digital marketing platform based in Gurgaon, connecting brands with creators across India. The team focuses on original, authentic content that sparks meaningful conversations and delivers measurable results. The Popcorn Media helps modern brands with influencer identification, KPI setup, native storytelling, campaign management, contracting, and detailed reporting and analytics. Known for creative strategy and campaign amplification, the company builds content and channel strategies that cut through the noise across social media, influencer marketing, and PR. Popcorn Media collaborates with a diverse network of proven content creators to deliver engaging and impactful campaigns for hundreds of clients.

Role Description - Assistant Business Development Manager is a full-time role responsible for driving revenue growth and expanding strategic partnerships for The Popcorn Media. This role involves identifying and qualifying new business opportunities, building and nurturing relationships with brands, agencies, and enterprise clients, and promoting Popcorn Media’s influencer marketing and digital solutions. The Senior Business Development Manager will lead client pitches, develop proposals, negotiate contracts, and manage the end-to-end sales cycle from prospecting to closing. Day-to-day work includes market research, pipeline management, sales forecasting, and close collaboration with internal teams such as creative, operations, and analytics to ensure successful campaign delivery. The role also includes setting sales targets, optimizing business development processes, and contributing to long-term growth strategies across Western India.

Location :- Mumbai

Experience :- Minimum 2 Years

Qualifications

• Proven experience in business development, sales within influencer marketing and ad-production.
• Strong skills in lead generation, prospecting, pipeline management, and closing high-value deals with brands and agencies.
• Ability to build and maintain strategic client relationships, conduct persuasive presentations, and negotiate commercial terms and contracts.
• Understanding of influencer marketing, social media platforms, content strategy, campaign metrics, and ROI-driven marketing approaches.
• Excellent written and verbal communication skills, with the ability to translate client needs into clear proposals and solutions.
• Demonstrated ability to work independently prioritize multiple opportunities, and meet or exceed sales targets.
• Bachelor’s degree in Business, Marketing, Communications, or a related field; an MBA or equivalent experience is an advantage.
• Experience working across multiple regions West India, and comfort in collaborating with diverse stakeholders.
• A proactive, creative, and analytical mindset, with a passion for influencer marketing, content related services, meme marketing etc.