Area Sales Manager - Hyderabad

Bongchie India Private Limited

Hyderabad

On-site

INR 900,000 - 1,400,000

Full time

8 days ago

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Job summary

Bongchie India Private Limited is seeking an Area Sales Manager to spearhead sales across Telangana. The role focuses on driving primary and secondary sales, expanding distributor networks, and ensuring execution across General Trade, Modern Trade, and Wholesale channels.

The ideal candidate will lead a team, develop distributors, and monitor performance through FieldAssist, while coordinating with supply chain, marketing, and accounts to achieve growth.

Qualifications

Graduate in any discipline.
Experience in FMCG sales preferred.
Knowledge of the Uttar Pradesh market and trade network.

Responsibilities

Achieve primary and secondary sales targets in Telangana.
Appoint, manage, and develop distributors and channel partners.
Monitor field team performance and outlet coverage using FieldAssist app.
Ensure timely sales activity updates by Sales Officers/ISRs.
Drive product availability, visibility, and distribution in General Trade/Wholesale.
Monitor market trends, pricing, and promotions.
Conduct market visits to cover towns and districts.
Lead and motivate the sales team; coordinate with supply chain and finance.
Collect outstanding payments and maintain distributor stock levels.

Skills

Distributor & channel management

Negotiation

Analytical skills

Relationship building

Travel willingness

Education

Graduate

Tools

MS Excel

Sales reporting tools

Job description

JOB DESCRIPTION: AREA SALES MANAGER HYDERABAD

Company Name: BONGCHIE INDIA PRIVATE LIMITED

Department: SALES

Employment Type: FULL-TIME & FIELD SALES

Experience Required: 4 5 YEARS

Reporting To: CHIEF EXECUTIVE OFFICER (CEO) & CHIEF FINANCIAL OFFICER (CFO)

Job Summary

We are seeking a result-oriented and experienced Area Sales Manager (ASM) to lead and expand our sales operations across TELANGANA. The incumbent will be responsible for driving primary and secondary sales, strengthening distributor networks, expanding market coverage, and ensuring execution excellence across General Trade, Modern Trade, and Wholesale channels. The role requires strong leadership, market understanding, and the ability to deliver sustainable business growth.

Key Responsibilities

Achieve primary and secondary sales targets for the assigned TELANGANA territory.
Appoint, manage, and develop distributors and channel partners across the region.
Monitor team attendance, beat plan, outlet coverage, productivity and daily sales performance through Field Assist app.
Ensure all Sales Officers / ISR regularly update daily calls, productive calls, outlet visits and sales activities on the FieldAssist app.
Drive product availability, visibility, and distribution expansion in General Trade Wholesale channels.
Monitor market trends, competitor activities, pricing, and promotional initiatives.
Conduct regular market visits and ensure effective coverage of assigned towns and districts.
Lead, motivate, and monitor Sales Officers / ISRs.
Ensure timely collection of outstanding payments and maintain healthy distributor stock levels.
Plan and execute sales promotions, schemes, and market activation activities.
Prepare daily, weekly, and monthly sales reports and review performance against targets.
Coordinate with supply chain, marketing, office sales and Accounts team for smooth business operations.
Manage and monitor the sales team through the FieldAssist App.