Area Sales Manager

Krsnaa Diagnostics; Pimpri-Chinchwad; On-site; INR 500,000 - 900,000; Full time

Job summary

Krsnaa Diagnostics Ltd. is seeking a dynamic Field Sales Executive to drive cash business for CT Scan and MRI services across assigned centers in Maharashtra. You will build doctor relationships, generate referrals, and boost patient footfall through hospital networking and promotions.

You will lead growth through proactive doctor engagement, coordinate with operations for seamless patient experience, and travel frequently across centers to achieve monthly, quarterly, and yearly targets.

Responsibilities

• Drive and increase cash business for CT Scan and MRI services across assigned centers.
• Maintaining doctor relation management and referral generation.
• Increase cash patient footfall through doctor references, hospital networking, and promotional activities.
• Build and maintain strong relationships with doctors, consultants, hospitals, and healthcare stakeholders.
• Lead CT/MRI business growth through proactive doctor engagement, networking and referral development as an individual contributor.
• Conduct RTM (Round Table Meetings), CMEs (Continuing Medical Education programs), and other doctor engagement activities.
• Identify and develop new doctor tie-ups, hospital tie-ups, and referral channels.
• Plan and execute promotional and branding activities to increase awareness and patient acquisition.
• Regularly visit assigned centers and monitor business performance and patient flow.
• Coordinate with operations teams to ensure smooth patient experience and service delivery.
• Track competitor activities and market trends within the territory.
• Achieve monthly, quarterly and yearly business targets.
• Prepare daily activity reports, travel plans, and business updates for management review.
• Ensure effective implementation of company sales strategies at field level.
• Frequent travel across assigned centers is mandatory.
• Strong local networking skill, effective follow-ups and patient conversion

Job description

Role & responsibilities

• Drive and increase cash business for CT Scan and MRI services across assigned centers.
• Maintaining doctor relation management and referral generation.
• Increase cash patient footfall through doctor references, hospital networking, and promotional activities.
• Build and maintain strong relationships with doctors, consultants, hospitals, and healthcare stakeholders.
• Lead CT/MRI business growth through proactive doctor engagement, networking and referral development as an individual contributor.
• Conduct RTM (Round Table Meetings), CMEs (Continuing Medical Education programs), and other doctor engagement activities.
• Identify and develop new doctor tie-ups, hospital tie-ups, and referral channels.
• Plan and execute promotional and branding activities to increase awareness and patient acquisition.
• Regularly visit assigned centers and monitor business performance and patient flow.
• Coordinate with operations teams to ensure smooth patient experience and service delivery.
• Track competitor activities and market trends within the territory.
• Achieve monthly, quarterly and yearly business targets.
• Prepare daily activity reports, travel plans, and business updates for management review.
• Ensure effective implementation of company sales strategies at field level.
• Frequent travel across assigned centers is mandatory.
• Strong local networking skill, effective follow-ups and patient conversion