Area Sales Manager

M/S Whiteswan Appliances; New Delhi; On-site; INR 900,000 - 1,400,000; Full time

Job summary

White Swan Appliances Pvt. Ltd. is seeking an Area Sales Manager to expand our sales footprint across Delhi NCR.

The role focuses on channel sales, building a network of distributors and retail partners, and driving growth in a fast-paced startup environment. You will be responsible for executing regional strategies, ensuring product visibility, and training partners to improve performance while tracking sales data and forecasting demand.

Qualifications

• Experience in sales, preferably consumer durables or kitchen appliances.

Responsibilities

• Execute regional sales strategies to achieve monthly targets.
• Appoint and manage distributors, dealers and retail partners.
• Identify new business opportunities and expand market reach.
• Ensure strong product visibility and merchandising in stores.
• Monitor competitor activity and share market insights.
• Train and support channel partners to drive performance.
• Track sales data, prepare reports and forecast demand.

Skills

Channel sales

Sales targets

Communication skills

Negotiation

Startup environment

Job description

Job Description ASM

Job description

Were Hiring: Area Sales Manager

Location: Delhi NCR

Company: White Swan Appliances Pvt. Ltd.

Role Overview:

We are looking for a driven (ASM) to expand our sales footprint across Delhi NCR. This role is ideal for someone who understands channel sales and is eager to grow in a fast-paced start-up environment.

Key Responsibilities:

• Execute regional sales strategies to achieve monthly targets.
• Appoint and manage distributors, dealers and retail partners.
• Identify new business opportunities and expand market reach.
• Ensure strong product visibility and merchandising in stores.
• Monitor competitor activity and share market insights.
• Train and support channel partners to drive performance.
• Track sales data, prepare reports and forecast demand.

Requirements-

Experience: In sales (consumer durables/kitchen appliances preferred)

• Strong network with local distributors/retailers is a plus.
• Proven ability to meet sales targets.
• Good communication and negotiation skills.
• Ability to work in a high-growth start-up environment.