Area sales manager

JITO; Indore District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

JITO in Indore is seeking an Area Sales Manager to drive growth in FMCG products, expanding distributor and retailer networks and managing field sales teams.

You will implement sales strategies, monitor performance, and ensure product availability while coordinating with marketing and supply chain.

Candidate needs 4–8 years of FMCG sales, a Bachelor's degree (MBA preferred), and willingness to travel extensively within the territory.

Qualifications

• Bachelor's degree in Business, Marketing, Commerce or related field.
• MBA (Sales/Marketing) preferred.
• Experience: 4–8 years in FMCG sales.

Responsibilities

• Achieve monthly, quarterly, and annual sales targets.
• Develop and implement sales strategies to increase market share.
• Appoint, manage, and develop distributors and dealers.
• Expand retail coverage and ensure product availability.
• Build relationships with distributors, retailers, and key customers.
• Monitor sales performance and coordinate with teams.

Skills

Sales

Business development

Education

Bachelor's degree in Business, Marketing, Commerce

MBA (Sales/Marketing) preferred

Job description

Job Type: FullTimePermanent

Work Mode: Onsite

Experience: MidLevel

Travel Requirements:

Skills: sales and business devlopment

Area Sales Manager (ASM) – Job Description

Job Title: Area Sales Manager (ASM)

Industry: FMCG / Organic & Wellness Products

Department: Sales

Reports To: Regional Sales Manager / Sales Head

Job Summary: The Area Sales Manager (ASM) is responsible for driving sales growth, achieving revenue targets, expanding the distributor and retailer network, managing sales representatives, and ensuring effective market coverage within the assigned territory.

Responsibilities

• Achieve monthly, quarterly, and annual sales targets.
• Develop and implement sales strategies to increase market share.
• Appoint, manage, and develop distributors and dealers.
• Expand retail coverage and ensure product availability in the assigned area.
• Build strong relationships with distributors, retailers, and key customers.
• Monitor primary and secondary sales performance.
• Lead, train, and motivate Sales Officers and Sales Executives.
• Conduct regular market visits and joint field working with the sales team.
• Ensure proper merchandising, product visibility, and promotional activities.
• Analyze competitor activities, pricing, and market trends.
• Track outstanding payments and coordinate for timely collections.
• Prepare daily, weekly, and monthly sales reports.
• Forecast sales and inventory requirements.
• Coordinate with marketing, supply chain, and operations teams for smooth business execution.
• Ensure adherence to company policies and reporting systems.

Required Skills

• Strong sales and negotiation skills.
• Excellent leadership and team management abilities.
• Distributor and channel management experience.
• Market analysis and business development skills.
• Good communication and interpersonal skills.
• Proficiency in MS Excel, MS Office, and CRM/Sales Reporting tools.
• Ability to travel extensively within the assigned territory.

Qualifications

• Bachelor's degree in Business, Marketing, Commerce, or a related field.
• MBA (Sales/Marketing) preferred.
• Experience: 4–8 years of FMCG sales experience.
• Minimum 2–3 years of ex