Area Sales Manager - Built-in Appliances

Luxury Personified Llp

Delhi

On-site

INR 1,200,000 - 2,000,000

Full time

7 days ago

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Benefits offered by this job

Competitive salary

Attractive incentives

Exposure to premium brands

Growth in luxury lifestyle

Job summary

Luxury Personified LLP is seeking an experienced Area Sales Manager for built-in appliances in Delhi/NCR. You will drive sales, expand the channel network, and build strong relationships with kitchen studios, architects, interior designers, dealers, and distributors.

Ideal candidates have 4–8 years’ experience with premium appliance brands and a robust local network. This role offers growth within a luxury lifestyle organization and a performance-driven work environment.

Qualifications

Graduate or postgraduate in business/marketing or related field.
4–8 years of experience in built-in appliances, modular kitchen, or premium home solutions.
Strong network with Delhi/NCR kitchen studios, architects and dealers.

Responsibilities

Achieve sales targets for built-in appliances in Delhi/NCR.
Develop and strengthen relationships with dealers, distributors, studios, architects, and designers.
Expand market reach by appointing new channel partners and retail counters.
Promote premium built-in kitchen appliances and ensure strong brand visibility.
Conduct product presentations, demonstrations, and training sessions.
Monitor market trends, pricing, and customer requirements.
Coordinate with marketing for promotions and lead generation.
Manage distributor stock, secondary sales, and forecasting.
Ensure timely collections and smooth operations in territory.
Maintain regular reporting on sales performance and market feedback.

Skills

Channel Sales

Dealer Management

Distributor Management

Architect Relations

Designer Relations

Business Development

Retail Expansion

Territory Management

Market Development

Relationship Management

Education

MBA or BBA/PG in Business

Tools

MS Office

Sales Reporting Tools

Job description

Job Description

Area Sales Manager (ASM) Built-in Appliances

Location: Delhi NCR

Company: Luxury Personified LLP

About the Company

Luxury Personified LLP is a leading distributor of premium and luxury consumer electronics and lifestyle brands in India. The company is expanding its presence in the premium kitchen and built-in appliances segment through strategic channel partnerships and retail expansion across India.

Position Overview

We are seeking an experienced and performance-driven Area Sales Manager (ASM) Built-in Appliances for the Delhi/NCR region. The role involves driving sales growth, expanding the channel network, and developing strong relationships with kitchen studios, architects, interior designers, dealers, and distributors for premium built-in appliance brands.

The ideal candidate should have experience in brands such as Hfele, Faber, or similar premium appliance/lifestyle brands.

Key Responsibilities

Achieve sales targets for built-in appliances across Delhi/NCR territory.
Develop and strengthen relationships with dealers, distributors, kitchen studios, architects, and interior designers.
Expand market reach by appointing new channel partners and retail counters.
Promote premium built-in kitchen appliances and ensure strong brand visibility in the market.
Conduct product presentations, demonstrations, and training sessions for partners and customers.
Monitor market trends, competitor activities, pricing, and customer requirements.
Coordinate with marketing teams for promotional campaigns and lead generation activities.
Manage distributor stock levels, secondary sales, and sales forecasting.
Ensure timely collections and smooth business operations within the assigned territory.
Maintain regular reporting on sales performance, pipeline, and market feedback.

Desired Candidate Profile

Graduate/Postgraduate in Business Administration, Marketing, or related field.
4-8 years of experience in built-in appliances, modular kitchen, consumer durables, or premium home solutions industry.
Prior experience with brands like Hfele, Faber, Kaff, Bosch, Siemens, Elica, or similar brands preferred.
Strong network within kitchen studios, architects, interior designers, and dealer channels in Delhi/NCR.
Excellent communication, presentation, and negotiation skills.
Self-driven, target-oriented, and capable of handling territory independently.
Proficiency in MS Office and sales reporting tools.

Preferred Industry Background