App Growth Marketing Specialist

Greedygame Media; Bengaluru; Híbrido; INR 1.200.000 - 2.400.000; Jornada completa

Descripción de la vacante

GreedyGame is looking for a growth marketer who can own end-to-end user acquisition and retention for its reward-earning apps. You will drive growth across paid, organic, influencer, and performance channels to scale installs, engagement, and monetization in India and global markets.

You’ll work closely with Product and Design to optimize funnels, measure CAC/LTV, and run data-driven experiments using Firebase, AppsFlyer, Mixpanel and other tools.

Formación

• 3+ years experience in scaling B2C apps is a must.
• Hands-on with Meta Ads, Google Ads, AppsFlyer, Mintegral, TikTok Ads (you’ve actually run them)
• Strong understanding of funnels, cohorts, retention, and unit economics
• Comfortable digging into tools like Firebase, AppsFlyer, Mixpanel (or similar)
• You make decisions using data, not opinions

Responsabilidades

• Own end-to-end growth and marketing across paid, organic, influencer, and performance channels to drive user acquisition and app growth
• Keep a close eye on CAC, ROAS, and scale what works, kill what doesn’t, fast
• Own the user journey from install to first meaningful action; figure out where users drop and fix it
• Improve retention through push notifications, in-app messaging, email, and re-engagement campaigns
• Constantly test: creatives, targeting, landing pages, onboarding flows - whatever moves the needle
• Work with product and design to turn growth ideas into shipped experiments
• Track the numbers daily - CAC, LTV, retention, churn, and actually act on them, not just report them

Conocimientos

Growth marketing

Data-driven decisions

Performance marketing

Customer acquisition

Herramientas

Meta Ads

Google Ads

AppsFlyer

Mintegral

TikTok Ads

Firebase

Mixpanel

Descripción del empleo

About the Company:

• GreedyGame founded in 2013 by Arpit Jain [CEO] is a leading ad-tech company thats been driving app growth and monetization
• We ve built a sustainable and profitable business for over 7 years without chasing vanity metrics and successfully completed our 0 1 journey, we re now scaling rapidly (1 10 phase)

What will you be working on:

• GreedyGame operates a fast-growing reward-earning platform designed to help users earn cash rewards through task completion, referrals, partner campaigns, app engagement activities, and interactive in-app experiences. The platform operates at scale with a rapidly growing user base across India and multiple global markets including the USA, Indonesia, Philippines, UAE, and Brazil.

• With over 30M+ downloads and strong daily engagement, GreedyGame runs multiple reward-earning apps focused on building a highly engaging, gamified rewards ecosystem that drives user acquisition, retention, and monetization. The platform combines performance marketing, rewards-based engagement, and scalable consumer experiences to create meaningful daily user participation and growth.

Roles & Responsibilities

We re looking for someone who has actually scaled consumer apps in the real world, not just run campaigns, but meaningfully grown installs, improved retention, and pushed revenue numbers.

This role focuses on driving app growth through end-to-end ownership of the marketing function, with emphasis on scaling user acquisition across paid and organic channels and improving user retention. The scope also includes partnering closely with Product teams to enhance user experience, optimize engagement funnels, and execute data-driven growth initiatives at scale.

• Own end-to-end growth and marketing across paid, organic, influencer, and performance channels to drive user acquisition and app growth

• Keep a close eye on CAC, ROAS, and scale what works, kill what doesn t, fast

• Own the user journey from install to first meaningful action; figure out where users drop and fix it

• Improve retention through push notifications, in-app messaging, email, and re-engagement campaigns

• Constantly test: creatives, targeting, landing pages, onboarding flows - whatever moves the needle

• Work with product and design to turn growth ideas into shipped experiments

• Track the numbers daily - CAC, LTV, retention, churn, and actually act on them, not just report them.

What we re looking for

• 3+ years experience in scaling B2C apps is a must.

• Hands-on with Meta Ads, Google Ads, Appsflyer, Mintegral, Tiktok (you ve actually run them, not just seen dashboards)

• Strong understanding of funnels, cohorts, retention, and unit economics

• Comfortable digging into tools like Firebase, AppsFlyer, Mixpanel (or similar)

• You make decisions using data, not opinions

Good to have

• You ve built or contributed to referral loops or viral growth

• You think about creatives and messaging, not just targeting

• You understand how product and growth work together

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.