AAM, AM- Habra (West Bengal)

Ujjivan Small Finance Bank Ltd.; Habra; On-site; INR 300,000 - 420,000; Full time

Job summary

Ujjivan Small Finance Bank Ltd. seeks a Liabilities Sales Executive to drive acquisition of liability products from open market and deepen relationships with existing customers.

You will target CASA and other liability products, cross-sell by profiling customer needs, train customers on ATM/BC usage, and push alternate channels to enhance reach. Freshers with 1–3 years in CASA/liabilities sales are welcome; male and female candidates may apply.

Qualifications

• Experience in selling liabilities products (CASA or other liabilities).
• Ability to identify customer needs and cross-sell suitable products.
• Proven track record in acquiring new customers and managing relationships.

Responsibilities

• Meet targets on liabilities acquisition and existing customer conversion.
• Acquire new customers for liabilities from open market.
• Enhance relationships with existing customers through cross-selling of liability products.
• Train/assist customers to use ATM and BCs; drive usage of alternate channels.
• Share customer insights and product feedback with Sales Manager - Liabilities.

Skills

Liabilities sales

Cross-selling

Customer acquisition

Lead generation

Job description

Role & responsibilities Business

• Meet the set targets on liabilities in terms of open market acquisition & existing customer conversion
• Understand need and acquire customers who meet the criteria for liability products through either of the below channels:
  • Leads generated by branch staff and personal leads
  • Refs generated from existing customers
  • Alternate channels
• Maintain the database of the prospects, meet select prospects and manage the relationship thereafter
• Accompany CRS-Unsecured loans on the field for actively driving conversion of existing borrowing customers into liabilities customer
• Cross sell other secured loan products of Ujjivan and pass quality leads to respective loan officers
• Share customer insights/product related feedback with the Sales Manager - Liabilities

The incumbent will be primarily responsible to -

• Acquire new customers for liabilities from open market.
• Enhance the relationship with the existing customers by cross-selling products and services as per the profile & need of the customers
• Train/assist customers to use ATM and BCs; drive usage of alternate channels

Preferred candidate profile

• Exp - Candidates who has min 1-3 years of experience in CASA sales with other liabilities products.
• Both Male & Female can apply