Responsibilities
- Manage website merchandising activities, including product placement, promotions, homepage, landing pages, and product catalog to enhance the online shopping experience.
- Develop and execute on-site merchandising strategies to improve product visibility, customer engagement, and sales performance.
- Collaborate with Brand Marketing, Marketing, and Development teams to implement campaigns, promotional activities, and merchandising initiatives.
- Monitor website performance, sales trends, and customer behavior to identify opportunities for improvement and optimize conversion rates.
- Analyze competitor activities and market trends to recommend strategies that enhance customer experience and strengthen business performance.
- Ensure website content, product information, and promotional displays are accurate, up-to-date, and aligned with business objectives.
Qualifications
- Minimum Bachelor's Degree in Business, Marketing, Information Technology, Statistics, or a related field.
- Minimum 3 years of experience in e-commerce, website management, or digital merchandising.
- Familiar with e-commerce platforms such as Magento, Shopify, or OpenCart.
- Good understanding of e-commerce business processes, website/app analytics, and digital merchandising.
- Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations.
- Knowledge of retail business and consumer behavior is an advantage.
- Detail-oriented, analytical, and customer-focused, with strong problem-solving and communication skills.
- Good presentation skills and ability to collaborate effectively with cross-functional teams.
- Willing to be place in Karawaci, Tangerang.
Matahari is Indonesia's premier department store chain, holding a commanding 47.8% market share. As the nation's leading omni-channel, customer-centric \"house of specialists,\" we excel in apparel, footwear, beauty, and related sectors, driven by our philosophy of \"feel good.\"