Campaign Officer

PT MDS Retailing Tbk; Tangerang; On-site; IDR 133,920,000 - 200,880,000; Full time

Job summary

Matahari, Indonesia's premier department store chain, invites a Marketing professional to lead digital campaigns across social media and non-ecommerce platforms, aligning with brand guidelines. You will coordinate with agencies and internal teams for ideation, planning and execution, while monitoring performance and supporting post-campaign analysis.

Based in Karawaci, Tangerang, the role includes collaboration with merchandising, creative, and store operations to ensure asset readiness and

Qualifications

• Bachelor’s Degree in Marketing, Communication, Business, or related field.
• 2–4 years of experience in digital marketing, campaign execution, or marketing activation.
• Proven experience in handling digital campaigns (non-ecommerce), such as social media or brand campaigns.
• Retail, fashion, or agency experience preferred; offline campaigns/events exposure is an advantage.
• Strong coordination, detail-oriented, and able to work in a fast-paced environment with tight deadlines.

Responsibilities

• Execute and manage digital campaigns across social media, paid media, and non-ecommerce platforms.
• Coordinate with agencies, internal stakeholders, and vendors for campaign ideation, planning, and execution.
• Collaborate with Merchandising and Creative teams for accurate briefs, content development, and asset readiness.
• Monitor campaign performance (engagement, reach, traffic) and support post-campaign reporting and evaluation.
• Ensure campaigns are delivered on time, aligned with brand guidelines, and executed smoothly across channels.
• Support offline campaigns including in-store promotions, brand activations, and events.
• Coordinate with Store Operations and VM teams to ensure campaign readiness and execution.
• Assist in managing campaign materials (POSM, signage) and distribution.

Skills

Digital marketing

Campaign execution

Social media campaigns

Brand campaigns

Coordination

Education

Bachelor’s degree in Marketing/Communication/Business

Job description

Execute and manage digital campaigns across various online channels (social media, paid media, and non-ecommerce platforms).

Coordinate with agencies, internal stakeholders, and vendors for campaign ideation, planning, and execution.

Collaborate with Merchandising and Creative teams to ensure accurate campaign briefs, content development, and asset readiness.

Monitor campaign performance (engagement, reach, traffic) and support post-campaign reporting and evaluation.

Ensure campaigns are delivered on time, aligned with brand guidelines, and executed smoothly across all channels.

Support offline campaigns, including in-store promotions, brand activations, and events.

Coordinate with Store Operations and VM teams to ensure campaign readiness and execution.

Assist in managing campaign materials (POSM, signage, etc.) and distribution.

Qualifications:

Bachelor’s Degree in Marketing, Communication, Business, or a related field 2–4 years of experience in digital marketing, campaign execution, or marketing activation.

Proven experience in handling digital campaigns (non-ecommerce), such as social media or brand campaigns.

Experience in retail, fashion, or agency environments is preferred Exposure to offline campaigns or event support is an advantage.

Strong coordination skills, detail-oriented, and able to work in a fast-paced environment with tight deadlines.

Willing to be place in Karawaci, Tangerang.

Matahari is Indonesia's premier department store chain, holding a commanding 47.8% market share. As the nation's leading omni-channel, customer-centric "house of specialists," we excel in apparel, footwear, beauty, and related sectors, driven by our philosophy of "feel good."

Matahari is Indonesia's premier department store chain, holding a commanding 47.8% market share. As the nation's leading omni-channel, customer-centric "house of specialists," we excel in apparel, footwear, beauty, and related sectors, driven by our philosophy of "feel good."