Senior Proposition Manager - Bingo

Grosvenor Casinos; Jakarta Pusat; On-site; IDR 300,000,000 - 600,000,000; Full time

Job summary

Rank Group is seeking a Senior Proposition Manager to lead the development and optimisation of the Bingo proposition, creating engaging customer experiences that drive acquisition, retention, customer value and market differentiation.

You will own the Bingo proposition strategy and roadmap, oversee game and promotion development, analyse customer behaviour, and collaborate with Product, Technology, Marketing and CRM to deliver growth and maximise commercial outcomes.

Qualifications

• Experience in proposition, gaming, product or commercial management and Bingo knowledge preferable.
• Strong understanding of customer behaviour and engagement drivers.
• Commercially focused with proven delivery of growth initiatives.
• Strong stakeholder management and influencing skills.

Responsibilities

• Own the Bingo proposition strategy and roadmap.
• Lead development of games, promotions, customer experiences and proposition enhancements.
• Identify opportunities to grow active players, frequency and spend.
• Work with Product and Technology teams to prioritise delivery.
• Analyse customer behaviour and performance metrics to improve proposition effectiveness.
• Develop business cases for proposition investment and innovation.
• Collaborate with Marketing and CRM to maximise campaign effectiveness.
• Monitor competitor activity and emerging market trends.
• Ensure propositions are aligned to commercial objectives and customer needs.

Skills

Proposition management

Gaming industry

Stakeholder management

Product management

Job description

We are looking for a Senior Proposition Manager to lead the development and optimisation of the Bingo proposition, creating engaging customer experiences that drive acquisition, retention, customer value and market differentiation.

Main Accountabilities & Responsibilities:

• Own the Bingo proposition strategy and roadmap.
• Lead development of games, promotions, customer experiences and proposition enhancements.
• Identify opportunities to grow active players, frequency and spend.
• Work with Product and Technology teams to prioritise delivery.
• Analyse customer behaviour and performance metrics to improve proposition effectiveness.
• Develop business cases for proposition investment and innovation.
• Collaborate with Marketing and CRM to maximise campaign effectiveness.
• Monitor competitor activity and emerging market trends.
• Ensure propositions are aligned to commercial objectives and customer needs.

What’s needed for success - Experience & Qualifications:

• Experience in proposition, gaming, product or commercial management and Bingo knowledge preferable.
• Strong understanding of customer behaviour and engagement drivers.
• Commercially focused with proven delivery of growth initiatives.
• Strong stakeholder management and influencing skills.