Marketing Operation Officer

Confidential; Manado; On-site; IDR 66,960,000 - 100,440,000; Full time

Job summary

Confidential is seeking a dynamic Trade Marketing professional to drive market activation and new product launches. You will work closely with Sales teams to accelerate product performance and improve market execution, ensuring availability, alignment, and effective campaigns across our operations.

The role emphasizes optimizing existing programs, leveraging local opportunities, and planning regional activation to generate incremental sales while maintaining safety standards on all activities.

Qualifications

• Bachelor’s degree in Marketing, Management, Business or related field.
• 2–3 years of experience in Trade Marketing, Sales or Commercial Activation.
• Experience collaborating with field sales teams on market initiatives.

Responsibilities

• Execute Trade Marketing, NPD, activation and commercial programs with Sales teams.
• Drive successful new product launches with alignment across operations.
• Monitor product availability, penetration and sales performance, and implement action plans.
• Optimize marketing programs and tailor market initiatives to local opportunities.
• Plan regional activation programs to boost consumer engagement and sales volume.
• Manage distribution and use of POSM to improve visibility at outlets.
• Collaborate with Sales teams for clear execution of ongoing programs.
• Track initiative performance and refine programs for better results.
• Support wholesaler meetings and Sales Rally activities.
• Ensure activities comply with Occupational Health & Safety policies.

Skills

Trade Marketing

Sales Activation

NPD

POSM Management

Market Analysis

Data-driven decisions

Education

Bachelor's degree in Marketing/Business

Tools

CRM systems

MS Excel/Insights

Job description

Ready to turn great marketing ideas into real impact in the market?

We’re looking for a dynamic and commercially minded professional to drive Trade Marketing and Sales Activation programs across our operations. In this role, you’ll work closely with Sales teams to bring marketing strategies to life, accelerate new product performance, strengthen execution in the market, and capture new sales opportunities.

What You’ll Do

• Execute Trade Marketing, New Product Development (NPD), activation, Sales Rally, and other commercial programs in collaboration with Sales teams.
• Drive successful new product launches by ensuring strong alignment, readiness, availability, and execution across operations.
• Monitor product availability, penetration, and sales performance, identifying opportunities and developing action plans to improve results.
• Optimize existing marketing programs and recommend market-specific initiatives based on local opportunities and business needs.
• Plan and execute regional activation programs to increase consumer engagement and generate incremental sales volume.
• Manage the distribution and utilization of Point of Sales Materials (POSM) to strengthen visibility and execution at outlet level.
• Engage and communicate with Sales teams to ensure clear understanding and effective execution of ongoing Trade Marketing programs.
• Track initiative performance and evaluate program effectiveness to continuously improve commercial results.
• Support Wholesaler Business Meetings and Sales Rally activities to strengthen customer engagement and sales commitment.
• Ensure all activities are carried out in accordance with applicable Occupational Health & Safety (OHS) policies and procedures.

What We’re Looking For

Education

• Bachelor’s degree in Marketing, Management, Business, or a related field.

Experience

• Minimum 2-3 years of experience in Trade Marketing, Sales, Commercial Activation, or a related field.
• Experience working closely with field sales teams and executing marketing initiatives in the market would be an advantage.

You’ll Thrive in This Role If You

• Enjoy working both in the market and with cross-functional teams.
• Have a strong commercial mindset and are comfortable using performance data to identify opportunities.
• Can turn marketing strategies into practical actions that drive sales.
• Are proactive, collaborative, and passionate about delivering excellent market execution.