KOL Specialist

PT Sinar Ultra Utama; Jakarta Utara; Presencial; IDR 66.960.000 - 133.920.000; Jornada completa

Descripción de la vacante

PT Sinar Ultra Utama seeks an experienced Influencer BD professional to identify and engage creators, build long-term partnerships, and drive campaign success. You will oversee end-to-end creator workflows, monitor progress, and ensure KPIs are met.

The role requires strong communication, a deep understanding of TikTok/Instagram creator ecosystems, and daily target-driven performance. An MCN/short-video background is a plus, with a growing influencer database supporting company expansion.

Formación

• Minimum 1-2 years of work experience in Influencer BD, Talent Management, KOL Marketing, Affiliate Marketing, or related roles
• Strong interpersonal abilities, persuasive communication skills, and negotiation techniques
• Deep understanding of creator trends and ecosystem on TikTok and Instagram platforms
• High initiative, result-oriented mindset, and experience working with daily targets/KPIs
• Understanding of creator incentive structures and campaign success optimization tactics
• Experience in MCN industry, short-video content, entertainment platforms, or drama/micro-series applications is a plus
• Existing network or creator/influencer database is an advantage

Responsabilidades

• Identify, contact, and engage creators/influencers matching brand and company criteria
• Build and maintain long-term harmonious partnership relationships with creators/influencers
• Execute negotiation processes to achieve effective collaboration agreements
• Oversee creator workflow end-to-end from onboarding through campaign execution to performance evaluation
• Drive and ensure creators meet target achievements and established KPIs
• Conduct regular monitoring and active follow-up on campaign progress and creator performance
• Compile data tracking, periodic reports, and performance updates using Excel or Google Sheets
• Expand networks and enrich the creator/influencer database to support company expansion

Conocimientos

Influencer BD

Talent Management

KOL Marketing

Affiliate Marketing

Negotiation

Communication

Herramientas

Excel

Google Sheets

Descripción del empleo

Identify, contact, and engage creators/influencers that align with brand and company criteria and needs. Build and maintain long-term harmonious partnership relationships with creators/influencers. Execute negotiation processes to achieve effective collaboration agreements. Oversee creator workflow end-to-end, from onboarding through campaign execution to performance evaluation. Drive and ensure creators meet target achievements and established KPIs. Conduct regular monitoring and active follow-up on campaign progress and creator performance. Compile data tracking, periodic reports, and performance updates using Excel or Google Sheets. Expand networks and enrich the creator/influencer database to support company expansion needs.

Key responsibilities

Identify, contact, and engage creators/influencers matching brand and company criteria

Build and maintain long-term harmonious partnership relationships with creators/influencers

Execute negotiation processes to achieve effective collaboration agreements

Oversee creator workflow end-to-end from onboarding through campaign execution to performance evaluation

Drive and ensure creators meet target achievements and established KPIs

Conduct regular monitoring and active follow-up on campaign progress and creator performance

Compile data tracking, periodic reports, and performance updates using Excel or Google Sheets

Expand networks and enrich the creator/influencer database to support company expansion

About you

Minimum 1-2 years of work experience in Influencer BD, Talent Management, KOL Marketing, Affiliate Marketing, or related roles

Strong interpersonal abilities, persuasive communication skills, and negotiation techniques

Deep understanding of creator trends and ecosystem on TikTok and Instagram platforms

High initiative, result-oriented mindset, and experience working with daily targets/KPIs

Understanding of creator incentive structures and campaign success optimization tactics

Experience in MCN industry, short-video content, entertainment platforms, or drama/micro-series applications is a plus

Existing network or creator/influencer database is an advantage

Hirer responsiveness Salary match Number of applicants

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