KOL Acquisition Staff

Finture; Jakarta Selatan; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

Finture is seeking a metrics-driven marketer to lead category-specific KOL promotions and viral product strategies in Jakarta. You will plan tactical campaigns across TikTok, Instagram, YouTube, and other platforms, and craft high-quality briefs to maximize exposure and conversions.

Collaborate with KOLs to co-create content while maintaining creative quality and optimizing performance. With 1–2 years of relevant experience, you will own monthly targets and ROI, taking ownership of outcomes in a

Qualifications

• 1–2 years of relevant experience.
• Familiar with platform traffic dynamics and engagement strategies.
• Strong content sensitivity and ability to optimize seeding video performance.

Responsibilities

• Lead category-specific KOL promotion and viral product strategies.
• Plan and execute Tactical Campaigns across TikTok, Instagram, YouTube, and other platforms.
• Create high-quality briefs to maximize content exposure and conversion.
• Collaborate with KOLs to co-create advertising content and optimize performance.
• Own monthly targets and ROI to achieve business objectives.
• Drive projects independently with a results-oriented approach.
• Demonstrate excellent communication, execution, and resource integration in a fast-paced environment.

Skills

KOL marketing

Campaign planning

Campaign execution

TikTok

Instagram

YouTube

Content briefs

Co-creation content

ROI targets

Data-driven

Short-form video

Communication

High-pressure environment

Job description

Lead category-specific KOL promotion and viral product strategies, accurately selecting KOLs and integrating with sales plans to drive traffic, conduct competitor analysis, and generate direct business growth.

Plan and execute Tactical Campaigns across TikTok, Instagram, YouTube, and other platforms; create high-quality briefs to maximize content exposure and conversion.

Collaborate with KOLs to co-create advertising content, maintaining creative quality and continuously optimizing seeding video performance.

Own monthly targets and ROI, ensuring business objectives are achieved.

Results-driven, capable of independently driving projects and taking ownership of outcomes.

1–2 years of relevant experience; strong content sensitivity; familiar with platform traffic dynamics and engagement strategies.

Proficient in Tactical Campaign planning and execution; data-driven approach to content optimization; able to produce high-performing short-form video content templates.

Excellent communication, execution, and resource integration skills; strong sense of responsibility; able to perform in a fast-paced, high-pressure environment.