KOL Acquisition Manager

Finture; Jakarta Pusat; On-site; IDR 400,000,000 - 700,000,000; Full time

Job summary

Finture is seeking a senior leader to drive influencer marketing, overseeing a high-performing KOL/Creator team. You will manage creator acquisition, relationships with agencies and communities, and end-to-end campaigns across TikTok, Instagram, YouTube, and more.

You will analyze performance metrics, optimize strategies, and lead large-scale campaigns in a fast-paced growth environment, shaping data-driven approaches across Southeast Asia.

Qualifications

• 5+ years in influencer/creator marketing or MCN management.
• 3+ years leading teams.
• Proven track record building large creator networks.

Responsibilities

• Lead and scale a KOL/Creator team.
• Drive creator acquisition and network growth across major platforms.
• Manage end-to-end influencer campaigns and negotiations.
• Analyze campaign performance with key metrics and optimize strategy.
• Oversee large-scale campaigns in a fast-growing environment.

Skills

Influencer marketing

KOL marketing

Creator acquisition

Affiliate marketing

MCN management

Team leadership

Job description

Responsibilities

• Lead, coach, and scale a high-performing KOL/Creator team, while driving creator acquisition and network growth across TikTok, Instagram, YouTube, and other social media platforms.
• Build and maintain strong relationships with KOLs, MCNs, talent agencies, affiliates, and creator communities.
• Manage end-to-end influencer campaigns, including creator sourcing, negotiation, campaign execution, content management, and performance optimization.
• Analyze creator and campaign performance using key metrics and develop data-driven strategies to achieve business targets.
• Lead large-scale creator campaigns and ensure consistent execution and results in a fast-paced, high-growth environment.

Requirements

• Minimum 5 years of experience in Influencer Marketing, KOL Marketing, Creator Acquisition, Affiliate Marketing, or MCN Management, with 3+ years of team leadership experience.
• Proven track record in building, managing, and scaling large creator networks and high-performing KOL/Creator teams.
• Strong experience working with KOLs, MCNs, talent agencies, affiliates, and creator communities, as well as managing end-to-end influencer campaigns.
• Strong analytical and data-driven mindset with a good understanding of Reach, Views, ER, CPA, CAC, ROI, Approval, Registration, and GMV.
• Ability to work in a fast-paced, high-growth environment.

Preferred

Strong KOL/MCN network in Indonesia & Southeast Asia, experience managing 500+ creators/month, and familiarity with TikTok Shop Affiliate and Creator Marketplace.