Growth-Driven E‑Commerce & Channel Lead (F&B)

PT. KOPI BINTANG INDONESIA; Jakarta Utara; On-site; IDR 240,000,000 - 420,000,000; Full time

Job summary

PT. KOPI BINTANG INDONESIA (TOMORO COFFEE) is seeking an experienced E-commerce Manager / Channel Manager to drive TOMORO Coffee’s online sales across Indonesian platforms.

You will own channel strategies, optimize listings, promotions, and budgets while coordinating with Marketing, CRM, Product, SCM, Finance, and Operations for seamless campaigns. You will lead daily storefront operations on TOMORO App, TikTok Shop, Shopee, GrabFood, and GoFood, and identify growth opportunities through market

Qualifications

• Bachelor’s degree in Marketing/Business/E-Commerce or related field.
• 3–5 years in E-Commerce, Channel Management, or Digital Marketing.
• Experience in the F&B industry.
• Proven experience managing e-commerce and food delivery platforms (Tomoro App, TikTok Shop, Shopee, GrabFood, GoFood).
• Strong understanding of e-commerce operations, sales strategy, promotions, and channel management.
• Strong analytical skills and ability to use data to drive strategy.
• Experience in managing campaigns, promotions, and channel budgets.
• Good communication, negotiation, and cross-functional collaboration skills.
• Target-oriented, proactive, and able to work in a fast-paced environment.

Responsibilities

• Develop and execute e-commerce strategies to achieve sales targets across online channels.
• Manage daily operations of e-commerce platforms including TOMORO App and major marketplaces.
• Develop channel-specific sales, promotions, and campaign strategies.
• Plan and manage online promotions, vouchers, discounts, bundles, and other programs.
• Monitor key e-commerce metrics like GMV, sales, conversion, traffic, AOV, ROI.
• Optimize product listings, pricing, and storefront visibility for better conversion.
• Collaborate with Marketing, Digital, CRM, Product, SCM, Finance, and Operations for campaigns.
• Coordinate with platforms, agencies, and partners to maximize opportunities.
• Monitor competitor activity and market trends for growth opportunities.
• Manage budgets and ensure ROI alignment with business goals.
• Prepare channel performance reports and insights for management.
• Identify operational issues and propose improvements to enhance customer purchase experience.

Skills

E-commerce management

Channel management

Digital marketing

F&B experience

Campaign management

Analytical skills

Negotiation

Cross-functional collaboration

Sales strategy

Education

Bachelor's degree in Marketing, Business, E-Commerce, or related field

Tools

Tomoro App

TikTok Shop

Shopee

GrabFood

GoFood

Job description

PT. KOPI BINTANG INDONESIA (TOMORO COFFEE) is seeking an experienced E-commerce Manager / Channel Manager to drive TOMORO Coffee’s online sales across Indonesian platforms.

You will own channel strategies, optimize listings, promotions, and budgets while coordinating with Marketing, CRM, Product, SCM, Finance, and Operations for seamless campaigns. You will lead daily storefront operations on TOMORO App, TikTok Shop, Shopee, GrabFood, and GoFood, and identify growth opportunities through market