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PT Dwi Krafi Brands (LASKALA GROUP) seeks an e-commerce marketing specialist to manage online stores across Shopee, Tokopedia, Lazada and the company website. You will upload and optimize product listings, monitor sales, run promotions, and coordinate with Marketing to boost growth.
Ideal candidates hold a Diploma or Bachelor in Marketing or related field, with 1–2 years in e-commerce or digital marketing, familiarity with analytics tools, and proficiency in Excel or Google Sheets.
Manage online stores across various marketplaces (Shopee, Tokopedia, Lazada, etc.) and the company website.
Upload, update, and optimize product listings, including titles, descriptions, images, and SEO.
Monitor sales performance and prepare regular reports.
Manage promotional campaigns such as flash sales, discounts, bundling, and other promotions.
Coordinate with the Marketing team to develop and execute digital campaign strategies.
Manage inventory and ensure product availability across sales channels.
Analyze market trends and competitor activities.
Optimize conversion rates and traffic through effective digital strategies.
Minimum Diploma (D3) or Bachelor’s degree (S1) in Marketing, Business, or a related field.
Minimum 1–2 years of experience in e-commerce or digital marketing.
Good understanding of marketplaces and e-commerce platforms.
Familiar with analytics tools such as Google Analytics, Marketplace Insights, and similar tools.
Proficient in Microsoft Excel / Google Sheets.
Detail-oriented, accurate, and possesses strong analytical skills.
Product SEO & Copywriting
Data Analysis & Reporting
Inventory Management
Strong Communication Skills
Problem Solving
Time Management
Creativity & Innovation
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