E-Commerce Growth Lead: Multi-Brand, Marketplaces & Live

PT Brighty Global Sinergi; Bekasi; On-site; IDR 360,000,000 - 540,000,000; Full time

Job summary

PT Brighty Global Sinergi is seeking an experienced E-commerce & Marketplace Lead to drive growth across multiple brands and marketplace accounts in Indonesia. You will align strategies for five brands, manage performance on Shopee, Tokopedia, Lazada, and other platforms, and optimize CRM, affiliate marketing, and livestream campaigns to maximize revenue and profitability.

You will lead cross-functional teams, set clear KPIs, and collaborate with partners and internal stakeholders to execute

Qualifications

• Bachelor's degree in Business Management, Marketing, or related fields.
• Minimum 5 years in E-commerce, Digital Commerce, or Marketplace Management, with at least 2 years in a lead/manager role.
• Preferably experience in Beauty, Personal Care, or FMCG sectors.
• Proven experience managing multiple brands, marketplace accounts, and cross-functional teams.
• Strong understanding of marketplace operations, CRM, affiliate marketing, and livestream commerce.
• Strong commercial acumen with experience in sales growth, promotional strategies, budget management, and profitability optimization.
• Highly analytical and data-driven, with strong business reporting and problem-solving skills.
• Excellent leadership, communication, negotiation, and stakeholder management skills.
• Proficient in Microsoft Excel and PowerPoint.

Responsibilities

• Develop and execute integrated e-commerce strategies across five brands and multiple marketplace accounts to drive revenue growth and profitability.
• Lead overall marketplace performance across Shopee, TikTok Shop, Tokopedia, Lazada, and other relevant platforms, including sales targets, pricing, promotions, advertising, and campaign strategies.
• Oversee CRM strategies to improve customer acquisition, engagement, retention, and repeat purchases.
• Lead affiliate marketing strategies, creator partnerships, and performance optimization to maximize sales contribution.
• Manage livestream operations and strategies, ensuring effective scheduling, host performance, content quality, and sales conversion.
• Monitor business performance and key metrics (GMV, revenue, conversion rate, ROAS, ROI, and profitability) to identify growth opportunities.
• Lead, develop, and evaluate E-commerce, CRM, Affiliate, and Livestream teams through clear KPIs and performance targets.
• Build strong relationships with marketplace partners and collaborate with internal stakeholders to ensure effective business execution.

Skills

Ecommerce management

Marketplace management

CRM strategies

Livestream commerce

Leadership

Analytics

Budgeting

Stakeholder management

Education

Bachelor's in Business

Tools

Excel

PowerPoint

CRM software

Job description

PT Brighty Global Sinergi is seeking an experienced E-commerce & Marketplace Lead to drive growth across multiple brands and marketplace accounts in Indonesia. You will align strategies for five brands, manage performance on Shopee, Tokopedia, Lazada, and other platforms, and optimize CRM, affiliate marketing, and livestream campaigns to maximize revenue and profitability.

You will lead cross-functional teams, set clear KPIs, and collaborate with partners and internal stakeholders to execute