We are looking for a proactive and detail-oriented E-commerce Executive to help grow and manage our online presence across our brand website and e-commerce marketplaces. The ideal candidate will have 1–3 years of experience in a similar role within the consumer goods industry, with hands-on experience in digital marketing, SEO optimization, and marketplace campaign management. Familiarity with tools like Anchanto is highly preferred.
Key Responsibilities:
- Understand and stay updated on the company’s consumer goods product offerings to effectively manage e-commerce content and campaigns.
- Manage daily operations of our brand website and multiple marketplaces (e.g., Shopee, Tokopedia, Lazada), including:
- Product listing accuracy and categorization
- Stock syncing and order flow using Anchanto
- Monitoring price competitiveness and promotion calendars
- Optimize pricing and promotional campaigns to drive traffic, conversion, and revenue across marketplaces.
- Work closely with digital marketing teams to plan and execute campaigns (paid search, Google Ads, SEO improvements, email marketing, etc.).
- Optimize product pages and online content to support SEO performance and improve organic traffic.
- Analyze performance metrics and prepare weekly/monthly reports on sales, traffic, conversion rates, and marketing ROI.
- Present data-driven insights and campaign results to stakeholders, with actionable recommendations.
- Collaborate with cross-functional teams (marketing, design, operations) to align messaging, availability, and campaign execution.
Qualifications:
- 1–3 years of experience in an e-commerce or digital marketing role, ideally in the consumer goods industry.
- Proficient in SEO principles, digital marketing strategies, and campaign optimization across platforms.
- Familiarity with Anchanto or similar e-commerce/OMS platforms is a strong advantage.
- Experience managing promotions and pricing on marketplaces such as Shopee, Tokopedia, Lazada, or similar.
- Strong analytical skills with the ability to interpret data and make performance-driven decisions.
- Excellent communication and presentation skills for reporting to stakeholders.
- Proficient in Microsoft Office, Google Workspace, and tools like Google Analytics, Ads Manager, or SEMrush.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- A self-starter with attention to detail and a growth-oriented mindset.