CRM Campaign Engineer: Personalization & Automation

PT iProspect Merkle Indonesia; Melawai; On-site; IDR 24,000,000 - 42,000,000; Full time

Job summary

Merkle Indonesia is seeking a CRM Campaign Specialist to transform creative concepts into personalized CRM campaigns. You will work at the intersection of marketing, technology, and data to deliver flawless customer journeys.

The role requires at least 3 years in CRM Operations or Marketing Automation, and hands-on HTML email coding experience. You will engage with Strategy, Creative, Data, and Client teams from Jakarta for a permanent, full-time position.

Qualifications

• Experience coding responsive HTML emails for CRM campaigns.
• Hands-on experience in CRM operations and campaign execution.
• Strong knowledge of marketing automation platforms.
• Ability to QA campaigns across devices and browsers.
• Detail-oriented with a collaborative mindset.

Responsibilities

• Build and deploy HTML email, SMS, and mobile push campaigns across CRM platforms.
• Develop dynamic content, personalization, segmentation, and conditional logic.
• Manage assets and templates within marketing automation platforms.
• Perform rigorous QA across devices, browsers, and platforms.
• Troubleshoot issues and improve delivery reliability.
• Collaborate with Strategy, Creative, Data, and Client teams to meet requirements.
• Document processes and best practices to improve quality and scalability.
• Explore new platform capabilities and automation opportunities.

Skills

HTML email coding

CRM operations

Marketing automation

Campaign execution

Quality assurance

Cross-functional collaboration

Tools

Salesforce Marketing Cloud

Braze

Adobe Campaign

Oracle Responsys

Iterable

Job description

Merkle Indonesia is seeking a CRM Campaign Specialist to transform creative concepts into personalized CRM campaigns. You will work at the intersection of marketing, technology, and data to deliver flawless customer journeys.

The role requires at least 3 years in CRM Operations or Marketing Automation, and hands-on HTML email coding experience. You will engage with Strategy, Creative, Data, and Client teams from Jakarta for a permanent, full-time position.