Affiliate Marketing Specialist

PT CRAVERCORP INDONESIA RETAIL; Jakarta Selatan; On-site; IDR 120,000,000 - 240,000,000; Full time

Job summary

PT CRAVERCORP INDONESIA RETAIL is seeking an Affiliate Marketing Specialist to plan and manage programs across TikTok Shop and Shopee in Indonesia. You will recruit and onboard affiliates, run promotions, seed products, and activate content while monitoring performance and driving GMV growth.

You will collaborate with Marketing and E-commerce to align campaigns with brand and sales objectives; fluency in Indonesian and English is required.

Qualifications

• 1+ year of experience in KOL/Influencer Marketing, Affiliate Marketing, E-commerce, or related field.
• Strong understanding of Indonesian beauty and skincare market, social media landscape, and local consumer trends.
• Experience managing KOL/Creator or Affiliate Marketing campaigns.
• Strong understanding of major social platforms, particularly TikTok, Instagram, and YouTube.
• Hands-on experience with TikTok Shop Affiliate and/or Shopee Affiliate.
• Strong analytical skills to evaluate campaign performance and identify optimization opportunities.
• Strong communication, coordination, and project management skills.
• Fluent in Bahasa Indonesia and English.

Responsibilities

• Plan and manage affiliate marketing programs across TikTok Shop and Shopee.
• Recruit and onboard new affiliate partners and manage commissions and incentives.
• Plan and execute affiliate promotions, product seeding, and content activation programs.
• Monitor affiliate performance including sales, GMV, conversion, and ROI.
• Identify and develop high-performing affiliates to drive sustainable sales and GMV growth.
• Identify high-potential KOLs and creators for affiliate conversions and expand collaborations.
• Monitor competitor affiliate activities and e-commerce trends in Indonesia to identify growth opportunities.
• Cross-functional: monitor trends in Indonesian beauty and skincare market, social media, and consumer behavior.
• Work with Marketing and E-commerce teams to execute campaigns aligned with brand and sales objectives.
• Analyze campaigns and affiliate performance data and provide actionable insights.

Skills

KOL/Influencer Marketing

Affiliate Marketing

E-commerce

Digital Marketing

Campaign Management

Analytics & ROI

Communication & Coordination

Tools

TikTok Shop

Shopee Affiliate

Social Media Analytics

Job description

PlanandmanageaffiliatemarketingprogramsacrossTikTokShopandShopee.

Recruitandonboardnewaffiliatepartnersandmanagecommissionandincentiveprograms.

Planandexecuteaffiliatepromotions,productseeding,andcontentactivationprograms.

Monitoraffiliateperformance,includingsales,GMV,conversion,andROI,andidentifyopportunitiesforperformanceimprovement.

Identifyanddevelophigh-performingaffiliatestodrivesustainablesalesandGMVgrowth.

Identifyhigh-potentialKOLsandcreatorsforaffiliateconversionandexpandsuccessfulcontentcollaborationsintoperformance-drivenpartnerships.

Monitorcompetitoraffiliateactivitiesande-commercetrendsinIndonesiatoidentifynewgrowthopportunities.

Cross-functionalResponsibilities

ContinuouslymonitortrendsintheIndonesianbeautyandskincaremarket,socialmedia,andconsumerbehavior.

WorkcloselywithMarketingandE-commerceteamstoexecutecampaignsalignedwithoverallbrandandsalesobjectives.

Analyzecampaignandaffiliateperformancedataandprovideactionableinsightsandrecommendationsforimprovement.

Requirements

1+yearsofexperienceinKOL/InfluencerMarketing,AffiliateMarketing,E-commerce,DigitalMarketing,orarelatedfield.

StrongunderstandingoftheIndonesianbeautyandskincaremarket,socialmedialandscape,andlocalconsumertrends.

ExperiencemanagingKOL/CreatororAffiliateMarketingcampaigns.

Strongunderstandingofmajorsocialmediaplatforms,particularlyTikTok,Instagram,andYouTube.

Hands-onexperiencewithTikTokShopAffiliateand/orShopeeAffiliate.

Stronganalyticalskillswiththeabilitytoevaluatecampaignperformanceandidentifyoptimizationopportunities.

Strongcommunication,coordination,andprojectmanagementskills.

FluentinBahasaIndonesiaandEnglish.

PreferredQualifications

ExperiencemanagingKOLand/orAffiliateMarketingcampaignsforleadingbeautyorskincarebrandsinIndonesia.

ExistingnetworkofIndonesianbeautyKOLs,contentcreators,andaffiliatepartners.

Experiencemanaginglarge-scaleproductseedingorcreatorcampaigns.

ExperienceconvertingKOL/Creatorcollaborationsintoaffiliatepartnershipsanddrivingsales/GMVgrowth.

Koreanlanguageproficiencyforinternalbusinesscommunication.