Senior Marketing Analytics Leader - Partnership P&L

Agoda Company Pte. Ltd.; Hong Kong; On-site; HKD 1,200,000 - 1,800,000; Full time

Job summary

Agoda is seeking a strategic Senior Manager to lead Performance Marketing for a key partnership. You will own the P&L, manage a small team, and shape partnership marketing strategy across channels to drive revenue growth. This role requires deep analytical thinking, SQL fluency, and experience with marketing analytics tools.

You will partner with cross-functional teams to maximize ROI. Located in Hong Kong, the role offers leadership at scale in a dynamic travel-tech environment with global

Qualifications

• 7–10+ years in marketing, growth, or analytics roles.
• Experience with performance marketing fundamentals (PPC, metasearch, app marketing, or SEO).
• Strong leadership and executive communication skills.
• Background in digital marketing or marketing analytics preferred.

Responsibilities

• Own the full marketing P&L for the partnership.
• Set overall marketing strategy and ROI targets.
• Lead a team of 2–3 specialists.
• Guide channel strategies and ensure execution excellence.
• Define analytics roadmap and experimentation strategy.

Skills

SQL proficiency

Analytics thinking

Marketing analytics tools

Experimentation design

Marketing leadership

PPC/Performance marketing

Cross-border collaboration

Tools

Google Ads

Attribution platforms

Dashboards

Job description

Agoda is seeking a strategic Senior Manager to lead Performance Marketing for a key partnership. You will own the P&L, manage a small team, and shape partnership marketing strategy across channels to drive revenue growth. This role requires deep analytical thinking, SQL fluency, and experience with marketing analytics tools.

You will partner with cross-functional teams to maximize ROI. Located in Hong Kong, the role offers leadership at scale in a dynamic travel-tech environment with global