Data-Driven Marketing Analyst – Growth & Experiments

Agoda Company Pte. Ltd.; Hong Kong; On-site; HKD 420,000 - 640,000; Full time

Job summary

Agoda is seeking a data-driven marketer to join its Performance Marketing Team in Hong Kong. You will experiment with search, display, and modeling to improve campaign performance and drive lifetime value across digital channels.

The role requires a quantitative degree, strong English, and solid data analysis skills. You will build models and dashboards, collaborate with analysts and marketers, and contribute to scalable marketing programs across engines like Google, Bing, Baidu, and social

Qualifications

• Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, statistics or science).
• Ability to communicate fluently in English.
• Good numerical reasoning skills.
• Proficiency in Excel.

Responsibilities

• Search: experiments with ads on Google, Bing, Baidu, Naver, and others; adapt to new product features.
• Display: test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
• Modeling: analyze data and build dashboards for account managers.

Skills

Data analysis

SQL

Python

R

Tableau

Data visualization

Microsoft SQL Server

Education

Bachelor’s degree or higher in a quantitative subject

Tools

SAS

R

SPSS

Python

VBA

SQL

Job description

Agoda is seeking a data-driven marketer to join its Performance Marketing Team in Hong Kong. You will experiment with search, display, and modeling to improve campaign performance and drive lifetime value across digital channels.

The role requires a quantitative degree, strong English, and solid data analysis skills. You will build models and dashboards, collaborate with analysts and marketers, and contribute to scalable marketing programs across engines like Google, Bing, Baidu, and social