Marketing Assistant

Innocorn AI; Hong Kong; On-site; HKD 201,000 - 312,000; Full time

Job summary

Innocorn AI is seeking a junior Marketing Coordinator to support planning and execution of marketing campaigns across digital, email, events, and print. You will coordinate with vendors and agencies to ensure timely delivery of materials and maintain the master calendar for all team deadlines.

The role also covers social media scheduling, basic content creation, copywriting, and administrative support. Fresh graduates are welcome to apply and grow within a dynamic tech marketing team.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• 0–2 years of marketing/administrative experience encouraged to apply.

Responsibilities

• Assist in planning, execution, and tracking of multi-channel campaigns (digital, email, events, print).
• Coordinate with vendors, printers, and agencies for on-time delivery of marketing materials.
• Maintain master marketing calendar to meet all deadlines across the team.
• Schedule and publish content on social platforms using scheduling tools.
• Draft copy for emails, blogs, webpages, and promos; proofread for brand voice.

Skills

Organizational skills

Written & verbal communication

Self-starter

Team collaboration

Education

Bachelor’s degree in Marketing or related field

Tools

Microsoft Office

Google Workspace

Canva

Adobe Spark

Job description

• Assist in the planning, execution, and tracking of multi-channel marketing campaigns (digital, email, events, and print).
• Coordinate with external vendors, printers, and creative agencies to ensure timely delivery of marketing materials.
• Maintain the master marketing calendar to ensure all deadlines are met across the team.

Key Responsibilities

• Assist in the planning, execution, and tracking of multi-channel marketing campaigns (digital, email, events, and print).
• Coordinate with external vendors, printers, and creative agencies to ensure timely delivery of marketing materials.
• Maintain the master marketing calendar to ensure all deadlines are met across the team.

Campaign & Project Coordination

• Assist in the planning, execution, and tracking of multi-channel marketing campaigns (digital, email, events, and print).
• Coordinate with external vendors, printers, and creative agencies to ensure timely delivery of marketing materials.
• Maintain the master marketing calendar to ensure all deadlines are met across the team.

Digital & Social Media Management

• Schedule and publish content across social media platforms (Instagram, LinkedIn, Facebook, TikTok) using scheduling tools (e.g., Hootsuite, Buffer, Meta Business Suite).
• Monitor social media comments, messages, and engagement, escalating customer queries to the appropriate departments.
• Assist in basic graphic design and video editing for social assets (using Canva or Adobe Spark).

Content & Copywriting

• Draft compelling copy for email newsletters, blog posts, website landing pages, and promotional materials.
• Proofread and edit marketing collateral to ensure brand voice and grammatical consistency.

Administrative & Operational Support

• Manage inventory of marketing swag, promotional items, and printed materials.
• Process purchase orders, track marketing budgets, and reconcile invoices with the finance team.
• Conduct market research and competitor analysis to identify industry trends.

Data & Analytics

• Compile weekly and monthly performance reports for social media, website traffic (Google Analytics), and email open rates.
• Maintain and update the Customer Relationship Management (CRM) database (e.g., HubSpot, Salesforce).

Education

Qualifications & Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field (fresh graduates are encouraged to apply).

Experience

• 0–2 years of experience in a marketing, advertising, or administrative role. Internships count as relevant experience.

Technical Skills

• Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word) and Google Workspace.
• Familiarity with social media management tools and basic design tools (Canva is a must; Adobe Suite is a bonus).
• Basic understanding of SEO principles and Google Analytics is highly advantageous.

Soft Skills

• Organizational Excellence: Ability to juggle multiple projects simultaneously without dropping the ball.
• Communication: Excellent written and verbal communication skills with a keen eye for detail.
• Proactivity: A "self-starter" mentality who can anticipate the team's needs rather than waiting for instructions.
• Team Player: Willing to support colleagues across different functions.