Business Development Manager

myFirst HK Limited; Hong Kong; On-site; HKD 480,000 - 750,000; Full time

Benefits offered by this job

Annual leave

Company trip

Professional development opportunities

Competitive compensation + commission

Job summary

myFirst HK Limited seeks an ambitious Business Development Manager to drive offline channel growth and bulk sales across Hong Kong and Macau. You will build and manage strategic retail partnerships, nurture customer relationships, and maintain a robust sales database to maximize market penetration and revenue.

The role requires 4–5 years of offline sales experience, a strong network with major HK retailers, and fluency in Cantonese and English.

Qualifications

• 4–5 years of proven offline sales or business development experience in HK.
• Experience with consumer electronics or children’s products preferred.
• Strong network with major retail chains and distributors in Hong Kong.
• Proficient English, Cantonese, and basic Mandarin; reportable in English.

Responsibilities

• Develop and execute a strategic plan to expand offline channels and bulk sales in HK and Macau.
• Identify, pitch to, onboard distributors and key retail accounts; manage partnerships.
• Coordinate promotions, training, and in-store merchandising to boost sell-through.
• Maintain CRM records, analyze data, and generate sales forecasting reports.
• Collaborate with Marketing, Product, and Supply Chain to align inventory and campaigns.

Skills

Offline sales

Channel development

CRM proficiency

English communication

Education

Bachelor's degree in Business Administration / Marketing

Tools

CRM systems

MS Excel

Job description

As the Business Development Manager, you will be responsible for driving offline channel growth and bulk sales of myFirst products across Hong Kongand Macau. Your focus will be on developing and managing strategic retail partnerships, building strong customer relationships, and maintaining a robust sales database to maximize market penetration and revenue.

Key Responsibilities

Develop and execute a strategic plan to expand myFirst's presence across key offline channels, including electronics retailers, department stores, premium baby & children's stores, toy shops, bookstores, and telecom operator outlets.

Identify, pitch to, and onboard new distributors, retailers, wholesalers, and key retail accounts.

Design tailored partnership and product portfolio proposals for different channel segments.

2. Channel Relationship Management & Maintenance

Act as the primary point of contact for key channel partners, building and nurturing long-term, strategic relationships.

Conduct regular business reviews and store visits to provide product training, sales support, and market updates, while addressing operational issues.

Plan and execute in-store promotions, merchandising initiatives, and training programs to optimize sell-through and brand visibility.

Coordinate order processing, inventory management, logistics, and returns to ensure high customer satisfaction.

3. CRM Database Development & Management

Establish, update, and maintain a comprehensive Customer Relationship Management (CRM) database with accurate records of client profiles, contracts, sales history, and communication logs.

Analyze sales data and channel performance metrics to assess health, identify trends, and provide actionable insights for management.

Generate regular sales performance reports, including forecasts, pipeline tracking, and market feedback summaries.

4. Cross-functional Collaboration

Work closely with the Marketing team to provide channel insights for local campaigns and promotional activities.

Collaborate with Product and Supply Chain teams to relay market feedback, customer needs, and support inventory planning.

Develop annual/quarterly/monthly sales plans and volume forecasts based on channel sales orders. Collaborate with the procurement and product departments to proactively pre-book the required product quantities for the Hong Kong offline market, manage demand expectations, and provide recommendations for inventory management.

Qualifications & Experience

1. Education & Background:

Bachelor's degree in Business Administration, Marketing, or a related field.

Minimum of 4-5 years of proven experience in offline sales or business development, specifically within the consumer electronics, 3C gadgets, or children's products industry in Hong Kong.

Established network and a successful track record of dealing with major retail chains and distributors in Hong Kong is highly preferred.

Fluent in spoken and written Cantonese (native speaker preferred); excellent proficiency in English, with particular fluency in listening and speaking; basic proficiency in spoken and understood Mandarin.Ability to prepare professional reports and presentationsin English.

Excellent negotiation, presentation, and closing skills with a strategic mindset.

Data-driven and proficient in using CRM systems and MS Excel for analysis and reporting.

Self-motivated, results-oriented, and able to work independently to solve problems.

Strong project management and organizational skills, with the ability to handle multiple priorities in a fast-paced environment.

3. Personal Attributes:

Passionate about children's tech products and understanding of the local parenting community.

Entrepreneurial spirit, proactive, and resilient.

High integrity and a strong team player.

We Offer

Competitive compensation package with an attractive base salary + performance-based commission/bonus.

Comprehensive benefits package (including annual leave, annual company trip, and professional development opportunities).

The opportunity to play a key role in a fast-growing global brand with significant career growth potential.

A dynamic, innovative, and supportive international work environment.