Assistant Manager, Card Usage Marketing & Digital Growth

KOS International Limited; Hong Kong; Presencial; HKD 360.000 - 480.000; Jornada completa

Descripción de la vacante

KOS International Limited, on behalf of a well-established Hong Kong retail bank, is recruiting an Assistant Manager for Card Usage Marketing & Digital Project team. You will formulate and develop card usage programs to grow the card business and strengthen customer loyalty.

You will liaise with vendors and card associations, launch digital reward platform projects and campaigns, and manage the marketing budget while analyzing customer spending behavior to forecast business trends and

Formación

• Degree holder in Marketing, Business Administration, Communication or related disciplines.

Responsabilidades

• Formulate and develop card usage programs to grow the card business.
• Participate in new card usage initiatives to enhance spending and loyalty.
• Liaise with vendors for privileged spending offers and with card associations to increase penetration and retention.
• Launch digital card reward platform projects and card marketing campaigns to drive online business.
• Manage marketing budget and conduct business forecasts by analyzing customer spending behavior.

Conocimientos

Card usage in banking

Digital project management

Card marketing

English & Chinese (bilingual)

Educación

Bachelor degree in Marketing/Business/related

Descripción del empleo

KOS International Limited, on behalf of a well-established Hong Kong retail bank, is recruiting an Assistant Manager for Card Usage Marketing & Digital Project team. You will formulate and develop card usage programs to grow the card business and strengthen customer loyalty.

You will liaise with vendors and card associations, launch digital reward platform projects and campaigns, and manage the marketing budget while analyzing customer spending behavior to forecast business trends and