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VP, Consumer Growth — Remote, Scale with Low CAC
Job summary
A leading healthcare technology firm is looking for a VP Consumer Growth to spearhead profitable growth for its consumer brands. The role involves leading a high-performing team to scale customer acquisition, owning brand strategy, and driving successful ad campaigns. Ideal candidates should have extensive experience in leading growth for D2C companies with a solid understanding of the digital media landscape. This position offers a competitive compensation package and a fully remote work environment.
Benefits
Qualifications
- 5+ years leading growth at a high-growth D2C company, preferably over $100M in revenue.
- Deep understanding of the paid media landscape and direct-response online ads.
- Strong proficiency with analytics and performance metrics.
Responsibilities
- Lead a high-performing team to drive customer acquisition and growth.
- Own brand strategy and creative direction for multiple consumer brands.
- Develop campaigns that convert at low cost across various channels.
Skills
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.