Head Of Marketing jobs in United Kingdom

Our client is a progressive organization operating within the cosmetics and personal care products sector. With a dedicated emphasis on sustainability and innovation, this firm aspires to redefine the beauty industry's standards through ethically sourced, high-quality products. Their mission is to empower consumers to embrace beauty in a way that positively impacts both individuals and the environment.

We are collaborating with this organization to identify a Lifecycle Marketing Manager who will significantly influence the development and execution of marketing strategies designed to enhance customer engagement across their journey. The ideal candidate will be a strategic thinker with strong analytical skills, adept at crafting campaigns that resonate with customers from the initial acquisition stage through to retention.

• Develop and implement extensive lifecycle marketing campaigns aimed at diverse customer segments.
• Evaluate customer journey analytics to pinpoint opportunities for boosting engagement and retention.
• Work in partnership with cross-functional teams to synchronize marketing strategies with product launches and promotional activities.
• Oversee email marketing campaigns, emphasizing personalization and relevance to optimize open and conversion rates.
• Track and analyze campaign performance metrics, delivering insights and recommendations for continual enhancement.
• Remain informed on current industry trends and technological advancements relevant to lifecycle marketing.

• Bachelor’s degree in Marketing, Business, or a related discipline.
• A minimum of 5 years of experience in lifecycle marketing or a closely related field within the cosmetics or personal care sector.
• Familiarity with marketing automation platforms and CRM systems.
• Exceptional analytical abilities, with a proven history of using data to inform marketing initiatives.
• Strong written and verbal communication skills.
• Adept at navigating a fast-paced and ever-evolving work environment.

• Attractive salary structure accompanied by performance-based bonuses.
• Comprehensive health, dental, and vision insurance plans.
• Flexible working hours with options for remote work.
• Generous employee discounts on all products.
• Opportunities for professional growth and career progression.
• A supportive company culture that prioritizes diversity and inclusion.

This position presents an exciting chance to become a part of a company that is at the cutting edge of the beauty industry. The Lifecycle Marketing Manager will play a crucial role in shaping customer interactions with the brand, offering numerous opportunities for creativity and innovation in marketing strategies. Candidates who are enthusiastic about the beauty industry and possess a strong customer-centric focus will excel in this role.