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Growth Marketing Manager, Web & App Store Experiments
Job summary
A leading financial services firm in Greater London is seeking a Marketing and Web Specialist to support growth initiatives. Responsibilities include coordinating conversion rate optimization, managing experiment roadmaps, and ensuring web accessibility compliance. Ideal candidates should possess strong organizational skills, experience in web experiments, and excellent communication abilities. This opportunity offers a collaborative work environment and a chance to drive impactful marketing strategies.
Qualifications
- Strong organizational skills and attention to detail.
- Experience ideating, delivering, and implementing results from web and Appstore experiments.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously.
- Familiarity with content management systems (CMS) and website optimization tools.
- Ability to work effectively in a cross-functional team environment.
Responsibilities
- Collaborate with Head of Growth Marketing for conversion initiatives.
- Utilize analytical tools to manage an experimentation roadmap.
- Ensure the website UI complies with accessibility standards.
- Maintain documentation of the website's user interface.
- Monitor page performance metrics across platforms.
- Develop custom product pages and store listings.
- Work with the SEO Manager to improve search engine indexing.
Skills
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.