Subscriptions Growth Lead for Ecommerce

Thg Plc; Manchester; In loco; GBP 55.000 - 75.000; Tempo pieno

Vantaggi offerti da questo lavoro

On-site gym

Staff discount on THG brands

Birthday/anniversary time-off

Descrizione del lavoro

THG, a global ecommerce group, is seeking a commercially minded Subscriptions Manager for the Myprotein Ecommerce team in Manchester. You will own the end-to-end subscription journey from acquisition to retention, collaborating with CRM, Product, Data and Operations to drive growth and recurring revenue.

The role focuses on optimizing propositions, pricing, promotions and customer journeys, with a strong emphasis on data insight and KPI delivery.

Competenze

• Experience managing or growing a subscription, membership, loyalty or recurring-revenue proposition.
• Strong understanding of Ecommerce and digital customer journeys.
• Proven experience using data and customer insight to identify growth opportunities.
• A strong commercial understanding of acquisition, retention, churn and customer lifetime value.
• Experience working cross-functionally with Product, CRM, Marketing, Data and Trading teams.
• Excellent analytical skills and confidence working with performance data and KPIs.
• Experience developing and executing testing and optimisation programmes.
• Strong stakeholder management and communication skills.

Mansioni

• Own the overall subscriptions strategy and roadmap, aligned to Myprotein Ecommerce and commercial objectives.
• Drive subscription acquisition, conversion, retention and customer lifetime value.
• Analyse subscription performance and customer behaviour to identify opportunities for growth and optimisation.
• Develop and test propositions, pricing, promotions and customer journeys that improve uptake and retention.
• Work closely with CRM and Marketing to develop targeted communications across the subscription lifecycle.
• Partner with Product and Technology teams to improve the subscription experience across website, app and other digital touchpoints.
• Own key subscription KPIs, including subscriber growth, conversion, churn, retention, LTV, revenue and engagement.
• Build regular performance reporting and provide clear commercial recommendations to senior stakeholders.
• Lead A/B testing and continuous optimisation of the subscription proposition and customer journey.
• Identify opportunities to reduce churn and increase customer frequency and basket value.
• Work cross-functionally with Trading, Merchandising, Customer Service, Finance, Supply Chain and Operations to ensure a seamless subscription experience.
• Keep up to date with ecommerce, loyalty and subscription trends, bringing new ideas and best practice into the business.

Conoscenze

Subscription management

Ecommerce knowledge

Data analysis

Cross-functional collaboration

Customer insights

Strumenti

A/B testing

Data analytics tools

Descrizione del lavoro

THG, a global ecommerce group, is seeking a commercially minded Subscriptions Manager for the Myprotein Ecommerce team in Manchester. You will own the end-to-end subscription journey from acquisition to retention, collaborating with CRM, Product, Data and Operations to drive growth and recurring revenue.

The role focuses on optimizing propositions, pricing, promotions and customer journeys, with a strong emphasis on data insight and KPI delivery.