Senior Salesforce Business Analyst - CRM Leader (Flexible)

NTT America, Inc.; Greater London; On-site; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Flexible work options

Learning & Development

Job summary

NTT DATA UK & Ireland seeks an experienced Senior Salesforce Business Analyst to lead strategic CRM initiatives within a global team. You will bridge business and technical stakeholders, shaping Salesforce solutions to enhance user experience, productivity, and growth.

Responsibilities include end-to-end delivery of Salesforce projects, stakeholder workshops, and ensuring alignment between business goals and technical outcomes.

Qualifications

• 5+ years of experience as a Salesforce Business Analyst on large, complex Salesforce implementations.
• Thorough experience writing acceptance criteria for functional/non-functional requirements, processes, features and rules.
• Deep understanding of Salesforce Sales Cloud, Service Cloud, and other key modules.
• Strong grasp of CRM business processes (sales, service, marketing, customer engagement).
• Excellent requirements gathering, documentation, and stakeholder management skills.

Responsibilities

• Lead end-to-end Salesforce initiatives from analysis to design, testing, and implementation.
• Collaborate with cross-functional teams to deliver scalable Salesforce solutions.
• Translate business needs into clear technical requirements and align goals with outcomes.
• Conduct stakeholder workshops and gap analyses to identify Salesforce improvements.
• Serve as primary liaison between business and technical teams throughout the project lifecycle.
• Partner with Salesforce technical team to validate solutions and manage change requests.
• Develop use cases, process flows, and functional documentation for configurations and future enhancements.
• Champion Salesforce platform adoption through training and user support.
• Stay updated with Salesforce releases and industry trends to propose innovative solutions.

Skills

Sales Cloud

Service Cloud

Stakeholder management

Requirements gathering

Agile methods

Communication

Workshop facilitation

Data migration

Tools

Jira

Confluence

Job description

NTT DATA UK & Ireland seeks an experienced Senior Salesforce Business Analyst to lead strategic CRM initiatives within a global team. You will bridge business and technical stakeholders, shaping Salesforce solutions to enhance user experience, productivity, and growth.

Responsibilities include end-to-end delivery of Salesforce projects, stakeholder workshops, and ensuring alignment between business goals and technical outcomes.