Senior Brand Manager

Page Personnel; England; On-site; GBP 51,000 - 60,000; Full time

Job summary

A leading FMCG company is looking for a Senior Brand Manager to develop and implement marketing plans that drive brand growth. The successful candidate will lead product launches, manage budgets, and collaborate with sales and operations. This role offers up to £60,000 plus benefits.

Qualifications

• Strong background in FMCG, B2B or Food Service with proven marketing expertise.
• Experience managing campaigns and budgets.
• Proficiency in analysing market data and consumer behaviour.

Responsibilities

• Develop and implement marketing plans to drive brand growth.
• Lead product launches and promotional campaigns.
• Collaborate with cross-functional teams to achieve business goals.

Skills

Campaign management

Market analysis

Strong communication

Project management

Digital marketing proficiency

Job description

• A Senior Brand Manager role within a leading FMCG business
• Do you have experience in implementing Marketing plans?

About Our Client

The employer is a well-established organisation within the FMCG industry, known for its innovative approach to products. They offer a collaborative and forward-thinking environment for their employees.

Job Description

You will be responsible for :

• Developing and implementing marketing plans to drive brand growth and awareness.
• Leading product launches and promotional campaigns, ensuring alignment with brand objectives.
• Analysing market trends and consumer insights to inform marketing decisions.
• Collaborating with cross-functional teams, including sales and operations, to achieve business goals.
• Managing budgets and ensure cost-effective campaign delivery.
• Overseeing external agencies and vendors to maintain high standards of creative output.
• Preparing regular performance reports and recommend improvements.
• Supporting the development of digital marketing initiatives, including social media and online advertising.

The Successful Applicant

The successful candidate should have :

• A strong background in within an FMCG, B2B or Food Service business with proven marketing expertise.
• Experience in managing campaigns, budgets, and cross-functional teams.
• Proficiency in analysing market data and consumer behaviour.
• Knowledge of digital marketing tools and platforms.
• Excellent communication and project management skills.

What's on Offer

A salary of up to £60,000 + benefits is on offer for the successful candidate