Sales Development & Hubspot Executive

Integrated Care 24 Ltd; England; Hybrid; GBP 25,000 - 40,000; Full time

Benefits offered by this job

Nest Company Pension Scheme

Benenden Health membership with access

24/7 independent counselling service

Reward and discount platform

Learning and development opportunities

One paid volunteering day each year

Job summary

CLEO Systems, the software arm of Integrated Care 24, seeks a Sales Development professional to own the HubSpot CRM and drive opportunities in the NHS and healthcare markets. You will manage inbound inquiries, perform outbound prospecting, and coordinate product demonstrations with the Sales team.

Ideal candidates have B2B lead generation experience, confidence with HubSpot, and strong communication skills to engage senior stakeholders.

Qualifications

• Experience in sales development, business development, or lead generation in a B2B environment.
• Experience using HubSpot, with confidence managing CRM data.

Responsibilities

• Own and maintain the HubSpot CRM, including data management and data quality.
• Manage and respond to inbound prospect enquiries with timely, professional follow-up.
• Run multi-channel outbound prospecting by telephone, email and professional networks.
• Make warm calls and tailored outreach, working alongside Marketing.
• Conduct discovery calls to establish customer needs, decision-makers, procurement routes and timescales.
• Secure well-prepared product demonstrations and follow-up meetings for the Sales team.
• Nurture early-stage prospects through to conversion, disqualification or return to nurture.
• Research and prioritise target organisations and key decision-makers across the NHS, independent healthcare and partner markets.
• Support events, webinars and campaigns, and capture follow-up accurately in HubSpot.
• Support reporting and pipeline visibility through accurate CRM data.
• Help colleagues use HubSpot, CRM automation and AI capabilities.
• Work towards activity, conversion, meeting and qualified-pipeline targets.

Skills

Strong communication

Research decision-makers

Tools

HubSpot

Job description

The role sits in the sales team at CLEO Systems, the wholly owned software subsidiary of not-for-profit Integrated Care 24, which supplies integrated urgent care software and works closely with the NHS. The post takes ownership of the HubSpot CRM and turns approaches to healthcare organisations into qualified opportunities through calls, outreach and demonstrations. It blends data and reporting work with prospecting, works alongside Marketing and supports colleagues in using CRM automation and AI. Candidates need prior B2B sales development or lead generation experience and confident HubSpot use.

What the job involves

• Own and maintain the HubSpot CRM, including data management and data quality
• Manage and respond to inbound prospect enquiries with timely, professional follow-up
• Run multi-channel outbound prospecting by telephone, email and professional networks
• Make warm calls and tailored outreach, working alongside Marketing
• Conduct discovery calls to establish customer needs, decision-makers, procurement routes and timescales
• Secure well-prepared product demonstrations and follow-up meetings for the Sales team
• Nurture early-stage prospects through to conversion, disqualification or return to nurture
• Research and prioritise target organisations and key decision-makers across the NHS, independent healthcare and partner markets
• Support events, webinars and campaigns, and capture follow-up accurately in HubSpot
• Support reporting and pipeline visibility through accurate CRM data
• Help colleagues use HubSpot, CRM automation and AI capabilities
• Work towards activity, conversion, meeting and qualified-pipeline targets

Experience

• Experience in sales development, business development, lead generation or a similar B2B environment
• Experience using HubSpot, with confidence managing CRM data

Skills & knowledge

• Strong telephone and written communication skills
• Ability to research organisations and identify relevant decision-makers

Checks & eligibility

• Proof of eligibility to work in the UK
• Satisfactory basic DBS disclosure

Other

• Two references

Nice to have

• Confidence engaging senior stakeholders
• Organised, methodical approach to prospecting, follow-up and CRM management
• Collaborative approach and ability to work across Sales and Marketing
• Interest in using CRM automation and AI to improve ways of working
• Experience within healthcare, health technology or the NHS

What’s offered

• Hybrid working, with occasional office travel
• Nest Company Pension Scheme
• Benenden Health membership with access to GP and specialist care
• 24/7 independent counselling service
• Reward and discount platform
• Learning and development opportunities
• One paid volunteering day each year