Regional Sales Manager

TipTopJob; Scotland; On-site; GBP 38,000 - 45,000; Full time

Job summary

A leading global soft drinks brand in Scotland is seeking a Regional Sales Manager to lead the sales team and drive growth. The ideal candidate will have a strong FMCG background, proven leadership skills, and expertise in negotiations. Responsibilities include managing regional managers, developing long-term trading relationships, and forecasting budgets. Candidates must be results-focused and prepared to travel. A competitive salary package is offered, including bonuses and car allowance.

Benefits

Bonus

Car Allowance

Qualifications

• Strong background in FMCG sales experience across on-trade, off-trade or retail.
• Experience in leading a sales team with successful forecasting.
• Extensive experience winning new business in the on-trade sector.

Responsibilities

• Manage a team of Regional Managers to drive business growth.
• Build long-term trading relationships with key accounts.
• Track KPIs and deliver brand education and training.

Skills

Leadership

Negotiation

Sales Forecasting

Communication

Teamwork

Job description

Regional Sales Manager – Global Soft Drinks Brand – Scotland – Up to £45k + Bonus + Car Allowance

My client is a Global Soft Drinks brand looking to expand their sales team across the country. This company is known for its fantastic ethos and culture, along with the development of their team.

We are currently looking for a Regional Sales Manager to join the growing team. This Regional Sales Manager will ultimately be responsible for leading a team to achieve growth within their sales area and drive the business forward. The role will need to forecast and budget accordingly whilst ensuring productivity amongst a team of 6.

The ideal Regional Sales Manager will have a strong background in trade and a proven track record in leadership. This role will focus on QSR brands and local retail accounts.

Regional Sales Manager Responsibilities

• Managing a team of Regional Managers to deliver on growth of the business with negotiations, nurturing QSR and fast food business along with retail.
• Building long‑term trading relationships with the key volume and image accounts.
• Working closely with the team to track KPIs.
• Developing a team and managing partnerships between individuals.
• Forecasting and delivering on budget.
• Delivering brand education and training to supplier, retailer and consumer.
• Qualitative selection and development of customers.
• Identifying effective and beneficial sponsorship and promotional opportunities.

The Ideal Regional Sales Manager

• The candidate must come from a background in FMCG with sales experience across on‑trade, off‑trade or retail; candidates with leadership will be preferred.
• Experience in leading a sales team to achieving successful forecasting.
• Must have extensive experience for winning new business in the on‑trade sector, along with skills in negotiations.
• Previous experience of the beer and brewing industry is desirable but not essential.
• Must be results‑focused with good communication and teamwork skills.
• Must be prepared to travel and work evenings and weekends when required.