Premium Sales Executive

Bath Rugby; Bath; Hybrid; GBP 20,000 - 28,000; Full time

Benefits offered by this job

25 days holiday

Birthday half day

Complimentary tickets

Free lunches

Kit

Job summary

Bath Rugby is seeking a Premium Sales Executive to join its Commercial team. The role focuses on driving sales, the customer journey and building strong relationships, reporting to the Head of Premium Sales, Events & Experiences.

The role supports lead generation, hospitality bookings and matchday operations. You will work hybrid from Farleigh Hungerford and The Rec in Bath, with at least 3 days on site; salary is entry level with bonus eligibility and a benefits package including 25 days’

Qualifications

• Must be a people-focused individual with strong relationship-building skills.
• Able to work collaboratively in a team or independently using initiative.
• Excellent written and verbal communication with keen attention to detail.

Responsibilities

• Support the Head of Premium Sales and Marketing to achieve budget.
• Generate leads and attend business networking events.
• Build strong relationships with annual hospitality members.

Skills

People person

Relationship building

Team player

Excellent communication

Initiative

Job description

Bath Rugby is looking for a Premium Sales Executive to join its Commercial team.

The Role

Bath Rugby welcomes between 877 and 1,227 hospitality guests every matchday and aims to deliver an exceptional experience with attention to detail and a personal touch. Reporting to the Head of Premium Sales, Events & Experiences, this role focuses on driving sales, the customer journey and maintaining strong relationships.

Key Responsibilities

• Support the Head of Premium Sales and the Marketing team to achieve budget
• Generate leads, including attending business networking events
• Build strong relationships with annual hospitality members
• Manage incoming enquiries and develop outbound sales
• Manage the full booking process, including client communication, invoicing, payments, itineraries and tickets
• Support hospitality renewals and events such as the Annual Awards Evening and travel trips
• On matchdays, support set-up, ticketing and accreditation, dietary and guest lists, and logistics such as wristbands, team sheets, menus and gifts
• Gather customer feedback and testimonials

About You

• A people person with great relationship skills
• A cooperative team player who can also work independently using initiative
• Adaptable, positive and solution focused in a busy environment
• A strong written and verbal communicator with impeccable attention to detail
• Experience in Bath Rugby hospitality or matchdays is desirable but not essential

Key Details

• Location: Farleigh House, Farleigh Hungerford (BA2 7RW), with matchday work at The Rec, Bath – hybrid, with at least 3 days a week on site (4 in match weeks)
• Hours: 37.5 hours per week
• Salary: Entry level, plus bonus eligibility
• Benefits include 25 days’ holiday plus bank holidays and a half day on your birthday, complimentary tickets, free lunches and kit
• You will need your own transport due to the location
• Applications: CV and covering letter
• Closing date: 18 November 2026