Performance Marketing Manager (Full-Time/Remote)

JR United Kingdom; Brighton; Remote; GBP 35,000 - 55,000; Full time

Job summary

A digital health company is hiring a Performance Marketing Manager to lead their paid advertising efforts for Dental Cover products. This full-time, remote role requires expertise in campaign development and budget management to drive growth, with a supportive company culture and leadership focused on meaningful contributions.

Benefits

100% remote work

Full-time stability

Work within a compatible time zone

Contribute to a meaningful mission

Supportive culture

Qualifications

• Extensive experience with paid advertising platforms.
• Excellent English skills.
• References to support track record.

Responsibilities

• Develop and execute paid search and social campaigns.
• Manage PPC and paid social budgets effectively.
• Monitor and optimize funnel performance.

Skills

Paid Advertising

Campaign Management

Budget Management

Analytical Skills

Testing and Optimization

Job description

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Performance Marketing Manager (Full-Time/Remote), Brighton

Client: Digital Smile Planning

Location: Brighton, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

27.06.2025

Expiry Date:

11.08.2025

Job Description:

Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments, Retail Dental Cover, and Corporate Dental Cover.

Smile is committed to revolutionising healthcare accessibility and affordability in Australia. It is the top-rated dental cover provider in the country, offering Retail Dental Cover to the public and Corporate Dental Cover to companies across Australia.

Since 2017, Smile has been operating successfully with a globally distributed team.

The Role

Role Objectives

This performance marketing role seeks an experienced marketer with a proven track record in driving growth using paid platforms such as Google Ads, Meta Ads, Bing Ads, TikTok, and others. The goal is to increase revenue and sales for Dental Cover products.

The role reports to the Head of Marketing and is part of the Retail and Corporate Dental Cover divisions. It is a full-time position (40 hours/week), with at least 6 hours of overlap with 8 am-5 pm GMT+10 (Brisbane time).

Key Responsibilities

• Strategic Campaign Development: Develop and execute paid search and social campaigns, create platform-specific ad creatives, optimise campaigns for ROI, and collaborate with sales teams.
• Own the Complete Funnel: Generate leads and revenue through targeted campaigns, monitor and optimise funnel performance, and address issues proactively.
• Budget Management: Manage PPC and paid social budgets effectively.
• Testing: Develop hypotheses, implement A/B testing for ads and strategies.
• Performance Reporting: Generate reports on campaign metrics and provide insights for improvement.
• Explore New Platforms: Identify new advertising opportunities, collaborate with creative teams, and align strategies with organic efforts.

KPIs

• Growth in dental cover sales (acquisition)
• ROI and Customer Lifetime Value
• Customer Acquisition Cost optimization

Ideal Profile & Requirements

Must have extensive experience with paid advertising platforms, a growth mindset, excellent English skills, and high integrity. The role suits someone passionate about excelling and achieving results, with references to support this.

What's on Offer?

• 100% remote work
• Full-time stability
• Work within a compatible time zone
• Join an established, successful company
• Contribute to a meaningful mission
• Work with top-tier leadership and a supportive culture