Performance Marketing Manager (Full-Time/Remote)

JR United Kingdom; London; Remote; GBP 50,000 - 70,000; Full time

Job summary

A leading digital health company is seeking a passionate Performance Marketing Manager to drive growth in their dental cover products. This fully remote role requires extensive experience in managing paid advertising campaigns, with responsibilities spanning from strategic development to performance reporting. Joining this nearly 20-year-old successful organization provides an opportunity to contribute to a meaningful mission while working in an aligned time zone with Australia.

Benefits

100% remote work

Full-time stability

Aligned time zone with Australia

Contribute to a meaningful mission

Work with top-tier leadership

Qualifications

• Proven track record in driving growth through paid channels.
• Experience with A/B testing and performance reporting.
• Excellent English skills and integrity.

Responsibilities

• Develop and execute paid search and social campaigns.
• Manage PPC and paid social budget.
• Monitor and optimise campaign performance and Customer Acquisition Cost.

Skills

Google Ads

Meta Ads

Bing Ads

TikTok

Paid Social Platforms

Job description

Social network you want to login/join with:

Performance Marketing Manager (Full-Time/Remote), London

Client: Digital Smile Planning

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

28.06.2025

Expiry Date:

12.08.2025

Job Description:

Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments, Retail Dental Cover, and Corporate Dental Cover.

Smile aims to revolutionise healthcare accessibility and affordability in Australia. It is the top-rated dental cover provider in the country, offering Retail Dental Cover to the public and Corporate Dental Cover to companies and their teams across Australia.

Smile has been operating successfully with a globally distributed team since 2017.

The Role

Role Objectives

This performance marketing role seeks a candidate with a proven track record in driving growth using paid channels like Google Ads, Meta Ads, Bing Ads, TikTok, and others. You will be responsible for increasing revenue and sales for Smile’s dental cover products, reporting to the Head of Marketing, and working full-time (40 hours/week) with at least 6 hours of overlap with Brisbane, Australia time (GMT+10).

Key Responsibilities

• Strategic Campaign Development: Develop and execute paid search and social campaigns to acquire and retain customers, optimise campaigns for ROI, and collaborate with sales teams.
• Own the Complete Funnel: Generate leads and revenue through targeted campaigns, monitor and optimise the funnel, and coordinate with stakeholders.
• Budget Management: Manage PPC and paid social budgets effectively.
• Testing: Develop hypotheses, run A/B tests, and optimise creatives and bidding strategies.
• Performance Reporting: Regularly report on campaign metrics and provide insights for improvement.
• Explore New Platforms: Identify new advertising opportunities, experiment, and collaborate with creative and SEO teams.

Key Performance Indicators

• Drive month-on-month growth in dental cover sales.
• Measure sales and revenue ROI from campaigns.
• Monitor and optimise Customer Acquisition Cost (CAC).

Ideal Profile & Requirements

Seeking a passionate, results-driven individual with extensive experience in Google Ads, Meta Ads, and other paid social platforms. Must have a proven success record, excellent English skills, integrity, and a growth mindset.

What’s on Offer?

• 100% remote work
• Full-time stability
• Aligned time zone with Australia
• Join a nearly 20-year-old successful organisation
• Contribute to a meaningful mission
• Work with top-tier leadership and a positive culture