Performance Marketing Lead: Own End-to-End Pipeline

AI Startups UK; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

UK Benefits Package

US Benefits Package

Job summary

Omnea is hiring the first dedicated owner of performance marketing. You’ll optimise paid channels, own the funnel from spend to pipeline, and partner with agencies and in-house teams to maximise ROI. You’ll build dashboards, test ideas, and drive conversion across our site.

You’ll work with HubSpot, Dreamdata, and Google Ads, owning LinkedIn as the primary paid channel and shaping data-driven narratives for the exec team. This is a hands-on, end-to-end marketing leadership role.

Qualifications

• Experience in a B2B marketing role, in-house or agency.
• Commercial minded; focus on pipeline and cost per opportunity.
• Solid knowledge of paid mechanics, especially LinkedIn Ads.
• Able to build a report from scratch and explain trends.
• Built pages in a CMS with component-based workflows.
• Experience writing briefs and evaluating agency work.

Responsibilities

• Own the pipeline number for digital channels and cost.
• Build dashboards in Dreamdata using HubSpot/GA4 data.
• Track campaigns from first touch to closed won; iterate.
• Establish a robust testing cadence; stop underperformers.
• Report on insights and implications, not just numbers.
• Partner with agency; set briefs, audiences, and tests.
• Own LinkedIn as a paid channel and optimize budgets.
• Create CMS pages for campaigns; maintain tracking accuracy.
• Drive conversion across the site and form journeys.

Skills

B2B marketing experience

Commercial mindset

Paid media fundamentals

Numerical fluency

CMS page building

Agency collaboration

Tools

HubSpot

Dreamdata

Google Ads

Campaign Manager

Job description

Omnea is hiring the first dedicated owner of performance marketing. You’ll optimise paid channels, own the funnel from spend to pipeline, and partner with agencies and in-house teams to maximise ROI. You’ll build dashboards, test ideas, and drive conversion across our site.

You’ll work with HubSpot, Dreamdata, and Google Ads, owning LinkedIn as the primary paid channel and shaping data-driven narratives for the exec team. This is a hands-on, end-to-end marketing leadership role.