Paid Search Account Manager

GroupM; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

Join a forward-thinking agency as a Paid Search Account Manager, where your expertise in managing PPC campaigns will shine. In this dynamic role, you'll lead a team to optimize search accounts, build strong client relationships, and deliver innovative solutions that exceed expectations. Your leadership will foster a positive work environment, ensuring data integrity and compliance while driving exceptional campaign results. This is a fantastic opportunity to work in a collaborative setting that values talent and creativity, making advertising more valuable for clients and consumers alike.

Qualifications

• Proven experience in managing paid search campaigns in an agency setting.
• Strong leadership skills to motivate and guide team members.

Responsibilities

• Manage daily execution of paid search activities and oversee junior team members.
• Deliver performance reports and maintain high client satisfaction.

Skills

Paid Search Management

PPC Campaign Management

Google AdWords Certification

Client Management

Problem Solving

Leadership

Communication Skills

Tools

Google AdWords

SA360

Marin

Kenshoo

Adobe DMP

BigQuery

Google Analytics

Job description

Job Description: Paid Search Account Manager

EssenceMediacomX, part of GroupM, is a global data and measurement-driven agency dedicated to making advertising more valuable to the world. After merging in 2023, EssenceMediacom combines Essence's expertise in performance, data, analytics, and creative technology with MediaCom's extensive multichannel audience planning and strategic media skills. Visit www.essencemediacom.com for more information.

Job Purpose

The Paid Search Account Manager is responsible for managing the daily execution of all paid search activities. This includes leveraging platform knowledge and supplier relationships to deliver effective testing, media planning, optimization, and analysis. The role involves supervising junior team members, overseeing their work and development, and collaborating with the account lead to deliver exceptional search campaigns that exceed client expectations.

What We Need From You

• Manage your own and your team's search accounts, ensuring ongoing optimization and proactively identifying tactical and strategic opportunities.
• Deliver client and team outputs such as performance reports, weekly updates, and innovative solutions, guiding junior team members in these tasks.
• Adhere to search channel best practices and contribute to developing these standards.
• Own your clients' testing strategies, organizing campaign actions, and evaluating tests systematically.
• Build strong relationships with clients and suppliers, leading communication and providing insightful guidance.
• Manage campaign launches, forecasts, and new initiatives.
• Stay informed on developments across display, programmatic, and paid social channels to support team knowledge and management.
• Ensure data integrity and compliance, troubleshooting issues across functions.
• Lead and motivate your team, providing timely feedback for development.
• Maintain high client satisfaction and foster effective relationships across teams.
• Communicate effectively at all levels and escalate issues appropriately.
• Recognize team achievements and promote a positive work environment.

About You

• Proven experience as a paid search manager, preferably in an agency setting.
• Experience managing large-scale PPC campaigns across multiple products or brands.
• Google AdWords Certification and SA360 certification.
• Experience with bid management platforms like Marin or Kenshoo.
• Excellent communication, organizational, and client management skills.
• Strong problem-solving and creative thinking abilities.
• Leadership skills to motivate and guide team members.
• Experience with Adobe DMP, scripting, BigQuery, and Google Analytics is a plus.

Please note that this job description is not exhaustive and duties may change without notice.

What You Can Expect from EM

EssenceMediacom’s mission is to make advertising more valuable. We hire talented, results-focused, daring, and insightful individuals. Our workplace invests in your career, cares for you, and promotes a fun, engaging environment. We are an equal opportunity employer committed to diversity.

About the Company

GroupM is the world’s leading media investment company, dedicated to making advertising work better for people.