Midlands Commercial Growth Director

Wynne Consulting Limited; Leicester; On-site; GBP 95,000 - 150,000; Full time

Job summary

Wynne Consulting Limited is seeking a Commercial Director to take full ownership of commercial growth across the Midlands. You will lead the sales team, set strategy, and drive pricing, margins and forecasting with the General Manager.

This senior role requires a proven industrial B2B sales track record, strong pipeline discipline, and the ability to negotiate with key customers and suppliers to secure long-term growth.

Qualifications

• Proven track record in industrial B2B sales and driving growth.
• Experience leading a sales team against clear targets.
• Strong pipeline discipline: CRM accuracy, forecasting, follow-up, and conversion tracking.
• Confident in pricing, margin management and negotiation for Midlands market.
• Full UK driving licence.
• Experience in related sectors or distributor/OEM/EPC routes is a plus.

Responsibilities

• Own growth plan and set commercial strategy with the General Manager.
• Manage the sales team day-to-day, set targets, and drive delivery.
• Maintain a disciplined pipeline; follow up quotes; report conversion rates.
• Personally manage the Midlands patch, win new accounts and repeat business.
• Set and protect pricing to maintain target gross margin.
• Act as relationship manager for core suppliers; track spend and performance.
• Direct product strategy by monitoring trends across lines.

Skills

Industrial B2B sales

Sales leadership

Pricing & margins

CRM forecasting

Tools

CRM systems

Job description

Wynne Consulting Limited is seeking a Commercial Director to take full ownership of commercial growth across the Midlands. You will lead the sales team, set strategy, and drive pricing, margins and forecasting with the General Manager.

This senior role requires a proven industrial B2B sales track record, strong pipeline discipline, and the ability to negotiate with key customers and suppliers to secure long-term growth.