Marketing Executive

Inspiring Interns; City Of London; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A creative engagement agency in London is seeking a Marketing Executive to enhance their brand awareness and manage digital campaigns. The role requires strong skills in content creation, strategy development, and social media management, along with a passion for marketing. Competitive benefits include career development opportunities, a vibrant office environment, and flexible working arrangements.

Benefits

Personal training allowance

Flexible working hours

Life insurance from day 1

Health insurance

Dog-friendly office

Qualifications

• Proven ability to reach B2B & B2C audiences.
• Experience developing and managing marketing strategies.
• Strong presentation skills and confident communicator.

Responsibilities

• Develop and own the marketing strategy for the year.
• Manage digital assets and create content for campaigns.
• Generate email marketing campaigns and newsletters.

Skills

Content creation skills

Marketing strategy development

Social media management

CRM experience

Analytical skills

Education

Relevant degree or equivalent experience

Tools

Google Analytics

Craft CMS

Pipedrive

Job description

Overview

Marketing Social media Events Advertising Digital Writing and editorial

Are you confident in capturing and creating content for digital campaigns? Our creative engagement agency has a new vacancy for a Marketing Executive and would love to hear from you.

About the role

The Digital Marketing Executive will play a pivotal role in driving brand awareness, fame, and ultimately business growth alongside the New Business team. This individual will be responsible for the agency’s digital presence and online activity. You will work closely with our MD to plan, lead and deliver the marcoms and wider marketing strategy.

This role sits in the Business Development & Marketing department, reporting to the Managing Director with one direct report (New Partnerships Manager).

The agency has four departments:

• Clients & Strategy (Client servicing, Strategy) - led by C&S Director
• Product Operations (Production and Studio) - led by C&S Director
• New Business Development and Marketing - led by MD
• HQ (Operations, Finance, HR) - led by MD

What will success look like?

• New clients that can be developed into future pillar clients
• Increased agency fame and profile
• Positive agency culture

Key responsibilities

• Develop and own the marketing strategy for the entire year
• Capture and create content for digital campaigns
• Manage digital assets (photography, video, animation, etc.)
• Build sales literature and presentations in line with brand guidelines
• Create blog and white-paper content
• Manage Instagram and LinkedIn (and pitch newly relevant social platforms)
• Update and manage the website monthly
• Generate email marketing campaigns, newsletters and other internal copywriting as required
• Monitor emerging trends and competitor activity, industry news and build reports to educate the team and inspire campaigns
• Pitch new ideas for marketing campaigns to the marcoms team
• Research, brief and collaborate with creatives (graphic designers, photographers, stylists, videographers etc) to build exciting content
• Compile Marcoms KPI reports
• Plan and manage the social media calendar with a focus on building a following, amplifying the brand and promoting our industry expertise

What we are looking for

We encourage our teams to undergo consistent training and engage in self-improvement. We encourage you to bring ideas for your self-development, but as a start, we are looking for candidates with the necessary industry experience.

• A highly energetic and enthusiastic individual who has the proven ability to reach B2B & B2C audiences
• A proven track record of success in developing marketing strategies and promoting solution-driven products and services that an events agency can offer
• Relishes working at pace and being used to jumping on new opportunities as they arise
• Demonstrate experience of using a CRM and the ability to analyse data
• Experience using CMS platform to update website content
• Great presentation skills and confident speaking to external contacts
• Ability to manage a range of freelancers - from photographers and videographers, to website developers and designers
• A strategic mindset with experience working with a wide range of marketing channels
• A confident and professional communicator passionate about marketing
• Keen to build an array of client, PR and event industry contacts
• A strong team player who can confidently lead internal projects
• The ability to be agile and adapt to the ever-changing landscape of events and experiential

The following skills are essential

• Google Workspace, Google Meets
• Social media platform and content creation skills (LinkedIn, LinkedIn Campaign Manager, Instagram)
• CMS experience (Craft CMS or similar platforms)
• Website analytics tools (e.g., Google Analytics and Hotjar)
• CRM experience (Pipedrive or similar platforms)

What’s in it for me?

We pride ourselves on being one of the best places to work in the industry. In a fast-moving environment like events and experiences, we hope to create a workplace of calm and confidence. We have a constantly evolving culture to adapt to the trends and needs of our staff. We capture a quarterly “pulse” of the team and perform major critical reviews every year on the perks we offer and working conditions. We are committed to your professional growth and development. We offer guided career progression, sponsored training courses, and a £500 personal training allowance per year. We believe in empowering our employees to reach their full potential and encourage continuous learning as part of our inclusive company culture.

Expect from us

• The tools to do your job effectively, including your own MacBook and Pixel phone
• A vibrant central London office with free breakfast and generously stocked kitchen
• Bring your dog to work
• Working from home and a home office allowance
• Supportive and friendly work environment with regular team socials, meals, trips and experiences including away days, summer activities, company birthdays and volunteering days
• Guided career progression and £500 personal training allowance per year
• Life insurance from day 1 and enhanced parental leave once you’ve worked with us for 2 years
• Bupa health insurance
• Cycle-to-work scheme, leased electric car options and eye tests are on us
• Relaxed dress code
• Normal working hours are 9am-6pm but we have flexible start/finish times when you’re in the office, with 5 pm Friday finishes all year round and 4pm summer Fridays
• 20 days holiday pro rata (plus bank holidays) as well as:
• Extra days off between Christmas and New Year (ordinarily around 3/4 days)
• Extra day holiday per year of commitment (up to 5 years)
• Extra day holiday for your birthday, wedding or if you’re moving house.

We place a strong emphasis on the well-being of our employees, both physically and mentally. Alongside our flexible working hours and mental health allowance. We also provide access to mental health resources and support networks to ensure that you are supported at every stage of your career with us.

Additional information about the client

We are a creative engagement agency using evidence-based, human-centred design to create real-world and digital experiences. We work with brands and businesses to push the boundaries of what’s possible, keeping human connectivity at the centre and going beyond IRL restrictions.

Recent awards include

• The Drum - Best Brand Activation
• Micebook - Best Agency
• C&IT - Best Agency.