Manager - Marketing

Wesco; Chesterfield; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading distribution company in the UK seeks a Manager - Marketing to develop and execute strategic marketing plans and campaigns. You will coordinate activities across business units, manage a marketing team, and drive customer engagement. Ideal candidates have significant marketing experience, strong strategic thinking skills, and the ability to adapt to changing market conditions. This role emphasizes communication, creativity, and collaboration across multiple departments to achieve marketing objectives.

Qualifications

• 7+ years experience in product or field marketing.
• 3+ years experience in strategic business planning.
• Experience in Industrial / B2B marketing preferred.

Responsibilities

• Coordinate marketing activities for assigned strategic business units.
• Implement marketing plans and manage associated marketing activities.
• Develop marketing campaigns in collaboration with other leaders.

Skills

Product or field marketing experience

Strategic business planning

Creativity

Verbal communication

Research and analytics

Ability to influence others

Detail-oriented

Education

Bachelor’s Degree in Marketing or Business Administration

Master’s Degree in Business Administration, Marketing Communications, or Advertising

Job description

As the Manager - Marketing, you will be responsible for developing, implementing, executing, and measuring strategic marketing plans, demonstrating a clear understanding of people and how to build awareness about Wesco’s products, services, and solutions to satisfy their needs. You should be comfortable with day-to-day marketing activities as well as contributing to the long-term strategy while focusing on meeting deadlines, being responsive to changing business needs, and managing and inspiring a team of motivated professionals.

Responsibilities

• Coordinate marketing activities for assigned strategic business units or areas, spanning customer engagement, sales enablement, market awareness, lead generation and market intelligence.
• Implement marketing plans and manage associated marketing activities.
• Develop marketing campaigns in collaboration with other marketing and business leaders, including evaluation of marketing plans and development of strategies to respond to changing market and competitive conditions.
• Understand and interpret customer and sales data to identify opportunities in market and drive sales growth.
• Recommend methods for developing existing or related markets and expanding into new ones.
• Keep informed of new marketing approaches and products, services, and solutions offered by competitors.
• Utilize Wesco’s project management system to ensure timely execution of projects and role clarity of creative department.
• Ensure scheduled programs are completed on time and on budget and communicate results, best practices, and successes.
• Contribute to driving profitable growth of targeted businesses by consistently ensuring that marketing programs remain aligned with corporate, business unit and strategic supplier partner priorities.

Qualifications

• Bachelor’s Degree – Marketing or Business Administration required; Masters’ Degree - Business Administration, Marketing Communications, Advertising, or Marketing preferred
• 7+ years experience in product or field marketing
• 3+ years experience in strategic business planning
• 5+ years experience in product or field marketing preferred
• Experience in Industrial / B2B marketing preferred; distribution experience a plus preferred
• Industry knowledge, including suppliers, customers, and competitors preferred
• Experience in hiring, training, developing, managing and appraising personnel preferred
• Marketing strategy and implementation
• Strong creativity and entrepreneurial drive
• Strong written and verbal communication skills
• Strong research and analytics skills
• Highly organized and detail-oriented
• Ability to work in a fast-paced, dynamic environment
• Ability to influence others, meet deadlines, and deliver results
• Ability to travel 0-25% of the time