Lead Insight Business Partner - Consumer Insight

Harnham; Watford; Hybride; GBP 77 000 - 94 000; Plein temps

Avantages offerts par ce poste

Bonus

Benefits

Résumé du poste

Harnham is seeking a Lead Insights Business Partner for Consumer Insight in Watford, offering a hybrid pattern with three days on-site. The role carries high visibility and influence across a major consumer organisation, shaping how insights guide business decisions at the highest level.

You will lead strategy across customer, brand and retail insights, develop and coach a high-performing team, and drive transformation of the insights function with advanced methodologies.

Qualifications

• Strong consumer insight or market research leadership experience.
• Ability to influence senior stakeholders and executive audiences.
• Experience leading, coaching and developing high-performing teams.
• Experience with brand tracking, campaign effectiveness and customer measurement frameworks.
• Exposure to attribution, econometrics and customer analytics.

Responsabilités

• Act as senior insight partner to marketing, brand and commercial leadership teams.
• Lead insight strategy across customer, brand, communications and retail functions.
• Manage and develop a team of insight professionals, supporting capability growth and performance.
• Drive the transformation of the insight function, improving methodologies, tools and ways of working.
• Develop frameworks to measure brand performance, campaign effectiveness and customer outcomes.
• Translate complex customer, market and performance data into clear business recommendations; partner with analytics teams to maximise the value of customer and marketing data.
• Manage external research and insight agencies, ensuring the right approach for business needs.
• Influence senior stakeholders and support strategic decision-making across the organisation.

Connaissances

Stakeholder management

People leadership

Consumer Insight

Brand tracking

Campaign effectiveness

Econometrics

Agency management

Analytics leadership

Market Research

Description du poste

Lead Insights Business Partner - Consumer Insight

Watford (3 days per week) | Up to £85,000 + Bonus + Benefits

This is a rare opportunity to lead the evolution of a high-profile insight function within a major consumer-focused organisation. Combining strategic leadership, customer insight, marketing effectiveness and team development, you'll play a key role in shaping how insight influences business decisions at the highest level.

The Company

They are a well-established consumer business currently investing heavily in data, analytics, customer understanding and digital transformation. Insight is becoming an increasingly strategic capability, with strong backing from senior leadership to modernise ways of working and increase commercial impact. This role sits at the centre of that journey, offering exceptional visibility and influence across the organisation.

The Role

You will:

• Act as the senior insight partner to marketing, brand and commercial leadership teams
• Lead insight strategy across customer, brand, communications and retail functions
• Manage and develop a team of insight professionals, supporting capability growth and performance
• Drive the transformation of the insight function, improving methodologies, tools and ways of working
• Develop frameworks to measure brand performance, campaign effectiveness and customer outcomes
• Translate complex customer, market and performance data into clear business recommendations Partner with analytics teams to maximise the value of customer and marketing data
• Manage external research and insight agencies, ensuring the right approach for business needs
• Influence senior stakeholders and support strategic decision-making across the organisation

Your Skills & Experience

• Strong commercial experience in Consumer Insight, Customer Insight or Market Research leadership roles
• Proven ability to influence senior stakeholders and executive audiences
• Experience leading, coaching and developing high-performing teams
• Deep understanding of consumer behaviour, customer insight and marketing effectiveness
• Strong commercial acumen and strategic thinking capability
• Experience delivering change and transforming insight functions or operating models
• Excellent communication and stakeholder management skills
• Experience within large consumer-facing organisations
• Knowledge of brand tracking, campaign effectiveness and customer measurement frameworks
• Exposure to attribution, econometrics and customer analytics
• Experience working across retail, digital or multi-channel environments
• Agency management experience within a complex stakeholder environment

What They Offer

• Salary up to £85,000
• Annual bonus and comprehensive benefits package
• Hybrid working with 3 days per week in Watford
• High-profile leadership position with significant organisational visibility
• Opportunity to shape the future of an evolving insight function
• Direct exposure to senior leadership and strategic business decisions
• Strong career progression and long-term development opportunities